subject: The Benefits of Business Directory [print this page] The Benefits of Business Directory The Benefits of Business Directory
A Business Directory is a website listing of information which lists all businesses within some category. Businesses can be categorized by type location, activity, or size. Businesses may be compiled either manually or through an automated online search software. The details provided in a business directory will vary. They may include the business name, addresses, telephone numbers, location, type of service or products the business provides, number of employees, the service region and any professional associations. Some directories include a section for user reviews, comments and feedback.
There are a number of benefits of listing your company in a business directory, the benefits are listed below:
Increased Publicity
Listing your business in a business directory results in a good amount of publicity. From people visiting the business directories from the directories themselves or via search engines. This is an excellent form of marketing and of spreading information about your business.
Gaining the Edge over Competition
So as to surpass your competitors, you can make use of business directories to increase exposure on your business and its products. As a result of this you can easily increase your profit.
Cost Effective
Listing on a business directory is very cost effective . It is free for many directories or carries a small fee in some directories. It is a very inexpensive form of marketing.
Easily Change Information
You can easily change information in a business directory to reflect changes in your business. New offices, new products or even introduce a new website. This is very profitable as opposed to for print business directories.
Search Engines
Placing your business in a business directory allows you to be easily found by search engines and by people searching for information online . Search engines are used by many people in looking for information online.
This placement is also very useful in that it results in more traffic to your site. Which results in more visitors being converted so that they can buy your product or make use of your service. Furthermore, it also increases your search engine rankings.
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Adeel Ayub Writes for AbleCommerce. AbleCommerce has been a pioneer, and leader, in the ecommerce software industry for more than 17 years! AbleCommerce deliver an easy-to-useshopping cart software that is full of features, customizable, and affordable for new merchants. Follow on Twitter:http://www.twitter.com/ablecommerce
