subject: Custom Logo Compendium: Helpful Ideas for Your Promotion [print this page] Custom Logo Compendium: Helpful Ideas for Your Promotion
The compendium is one of the most elegant promotional items in use today. Although many people say that they are a bit expensive for promotional use, compendiums are so effective in promotions that even though they cost a lot more than other promotional gifts, businesses today still use them. This is because most businesses count on the elegance of compendiums as the main draw in promotions. As if to make up for the high cost of compendiums, business can come up with Custom Logo Compendium, which is essentially the same as any other compendiums except that these are modified to fit the needs of the recipient.
What Are the Customisation Jobs Done on Compendiums?
The customisation of compendiums is often a reflection of the preferences of the target market. It is often the result of a thorough study conducted by marketing teams to help businesses determine the type of promotional gifts that would be appreciated by their target market. In Custom Logo Compendium, the following are the common modification jobs that can be done on these promotional items:
The size of the compendium is very important. This is necessary because the size will decide the use it will have. Most office compendiums are of the A4 paper size, which is folded with a zipper as closure. Alternatively, some compendiums sport a magnetic lock.
Common to all compendiums is a pen slot. A pen is often provided by the business using the compendium. The result is a complete package that clients can readily use. The quality of the pen should be commensurate with the quality of the compendium.
Although most compendiums have leather covers, some come with a hard plastic cover. Others are actually encased in a hardened paper, which is similar in appearance and strength the cover of a hardbound book.
The paper itself in the Custom Logo Compendium may also vary. Some companies use recycled paper to lower the cost of their promotional items and also to show the world that it cares in relation to environmental issues by using recycled goods. Some compendiums use ruled paper, while others use blank paper.
Perhaps the most impressive of all customisation jobs done on Custom Logo Compendium happens when personalised messages for the intended recipient of the compendium are printed on the pages. This is particularly the case when a valued client celebrates a milestone in his life such as a birthday, a promotion at work, or when one retires from the workforce.
