subject: How to Boost Your Business with Facebook [print this page] How to Boost Your Business with Facebook How to Boost Your Business with Facebook
Facebook, the most active social site with over 500 million active users is one of the best media for promoting online and offline business today. The question is how effective can Facebook advertising be in promoting your business? As this social site is more for socialization but not so much for commercial activities.
Below are some useful tips for you:
Unique promotion technique
Simply posting status updates about your business will drive your prospective customers away from your page. Hence, unique technique which differs from the traditional promotion method should be applied in promoting your business on this social site.
Have something which is fun and able to interact with your visitors is a must! You may have a game or some online tools that can aid your visitors to urge them to come back or recommend you to their friends.
Create fan page
You can create a fan page for free in Facebook, with business or status update pages, event page or any page that you can lead your friends and potential customers to get information about your product or services.
Share interesting information about the niche market that you are in, by doing so you will be able to build a good relationship if they like the information that you shared and posted.
Build Your Network
Once everything is in place, start actively adding friends and contacts to your Facebook network. Look for individuals that share the same interest or the same niche that you are promoting. This will get your prospect customer easier and generate greater conversion rate in future.
Establish yourself as an expert
Share good and useful information frequently with your potential customers in order to establish yourself as an expert in your field. By this technique, whenever you offer any product or services, they will be more inclined to buy from you.
Subsequently, you will grow and strengthened your online presence as well.
Frequent update
Update your status or profile frequently to remind your prospect customers about your company. Your prospect customers would appreciate latest news, promotion and events within your company or industry as a whole.
Facebook advertising
Facebook advertising is very effective as it has the function of selecting your desire target group of customers with age, sex and more. This marketing platform is relatively cost effective as you only pay when someone notices and clicks on your advertisement.
Social networks can be a real benefit to your company if you know how to use them wisely. With the right strategies you can not only expanding your network but also putting the influence of the networks to use for you and your company in powerful and profitable ways.
