subject: Article Marketing is The Key To Success When It Comes To Link Building [print this page] Article Marketing is The Key To Success When It Comes To Link Building
Many site owners use article directories as a way to advertise a webpage, this can be an effective way to acquire very specific visitors and one way link pointing back to a site. Any body who owns a blog knows the usefulness of submitting articles to article directories to unlock a large amount of traffic to their website, also an ability to gain links, which will help when it comes to search engine rank.
Here are some good reasons you should utilize an article directory.
This is a great way to get free advertising for a webpage. What you have to do is sign up on an article directory, usually confirm a link in a confirmation email and then you are ready to start. You can start to submit any articles to tell web users what your site is all about and get an all important backlink pointing back to your site. The search engines will find your links and give your web page credit in the search results, the higher your site will appear, the more visitors will visit your web page.
A lot of website owners realise the importance of links, in the eyes of google the more backlinks you have, the more important your site is. Websites on th first page of the search results will, obviously, get much more traffic and as we all know, the more traffic, the more money you will be able to make, maybe the most important thing for your site.
There are so many it can be difficult to decide which article directory to submit your articles to. A general rule is that a directory with higher pagerank is better than one without. Don't forget though, that your article will not be going on the first page, therefor your article will not automatically gain that pagerank, however it will give the benefit of getting indexed faster than submitting to a lesser pagerank article directory.
Another thing many people do in order to make the links in their articles more powerful, is to get backlinks to the articles you submit to the article directories. An increasing amount of people are creating 'linkwheels', which is the process of making, say, 10 articles, linking them together and each one with a link to your main site. However there is a lot of mixed views regarding whether this is classed as spamming, in the eyes of google. In my view, this will not make you rank lower, but the links will just not count so much.
If you want to rank high in the searches for a very competitive keyword, you may want to get a freelance writer to write your articles for you, in order to stay ahead of your competition. A lot of freelance writers forums exist, allowing you to save time and a lot of money. Writing several article each week is very time consuming and paying a company to write for you can get expensive. Freelancers on a writing forum will be able to supply you with articles at a fraction of the price.
