subject: Search engine optimisation: the basics [print this page] Search engine optimisation: the basics Search engine optimisation: the basics
Search engine optimization or seo is all about getting your website to be ranked high in some of the popular search engines. If your website will get optimized for search engines, then it will get huge benefits for your websites as well as your business. According to sources, there are 42%-86% websites that are known by the users through search engines and also there are around 300 million searches done per day.
While doing optimization for your website, you must keep some of the things in mind to get more ranks for your website through the related search engines. Always choose effective keyword phrases. Such keyword phrases are frequently searched. Now use these keyword phrases effectively. You must put the key words to some of the best places of your website. These places may be the page title, headings, links, bold text, in the first 25 words on the page, in the file name or in META tags. The second thing is that the HTML pages must be easy for search engines to follow. You should keep away your website from a no. of problems such as links accessible though frames, image maps or JavaScript, very long pages, very short pages, flash pages, long JavaScript, dynamic URLs, etc. If your website will have any of these problems, then it won't get higher rankings on search engines. You must also have a high number of quality links to your website. The availability of links on your website also determines its ranking. In order to gain good rankings you must give proper links at proper places into your website.
These are the basics of search engine optimization. If you will follow it properly for your website, then no power can stop your website from getting good rankings on some of the popular search engines such as Google, MSN, Yahoo, etc. So, strictly follow the guidelines of SEO and see your website touching new heights of success among all.
These are the basics of search engine optimization. If you will follow it properly for your website, then no power can stop your website from getting good rankings on some of the popular search engines such as Google, MSN, Yahoo, etc. So, strictly follow the guidelines of SEO and see your website touching new heights of success among all.
