subject: How To Effectively Use Facebook To Obtain Leads For MLM [print this page] How To Effectively Use Facebook To Obtain Leads For MLM
Bringing in leads for mlm is the only way it can continue to live and you need a continuous flow of qualified mlm leads to run a highly successful mlm enterprise. You could be doing off line marketing, online marketing or both. How else are you going to sign up new reps if you don't have persons to talk to about your business on a daily consistent basis, this is one of the reasons a lot of people struggle in this industry, they don't know how to bring in leads for mlm.
Using Facebook To Obtain Leads For MLM
Facebook has become the number one place for network marketers to make contacts and bring in leads for mlm, with over 500 million active users and soon to reach one billion, they is no way you should not be bringing forth leads for your mlm business on a nonstop basis. If you are not that means you are doing something wrong and may need some guidance on how to use this powerful platform to build your enterprise.
The Two Ways Of getting Leads For MLM On Facebook
There are two methods you can use Facebook to obtain leads for mlm, if you have a marketing budget you can invest in Facebook PPC advertising or if you have little or no marketing budget you can use the free side of facebook, both very effective. One will cost you money, the other will cost you time, you decide what is it you want to spend.
Facebook PPC - If you don't know what PPC stands for it means Pay Per Click. If you look to the right of your facebook account you will see about 3 - 4 small images with text advertising something, could be a fanpage or a product or service, it does not matter. Those are called PPC Ads and anytime you or any of your friends clicks on them, the person that places that ad gets charged by facebook, hence the term Facebook PPC (pay per click).
It may seem intimidating getting charged when someone click on your ad but this traffic source is amazingly powerful and easy to learn and do. The key is to know what your potential customers want, direct your advertising towards them and create great ads. Copywriting is an important skill to develop to be successful in your Facebook PPC ad creation, getting people to take action and click on your ads, also choosing eye grabbing images to pull your audience from their activities on their profile to your small ad on the right side of their page.
*Note: It is critical that you have a Marketing Funnel in place that generates you cash from the leads you produce outside of your Primary MLM enterprise Opportunity.
Free Side Of Facebook - Alot of marketers get this wrong. Not Because it is free to market on that means it is free to Spam your friends and other marketers with your business opportunity or product. Don't just add a new friend and as soon as they accept you send them a message to check out a video of your mlm companies compensation plan or link to your website. There is a wrong and a right way to market on Facbook, the wrong way will get you nowhere, while the right way will have you seeing some major results.
This side of facebook to bring in leads for mlm is about networking and connecting with other like minded people. Steadily increase your network daily, provide helpful and valuable information to them that solves a problem they are having. Do this and you will attract people to you and bring in leads for your mlm enterprise.
*Note: You are still going to need a Marketing Funnel to produce leads and cash outside of your primary MLM business
Joining both ways of using facebook can without question explode your mlm business online, build your brand, gain massive exposure and build a huge downline organization, but you MUST LEARN how to use it the right way and use it effectively to see results. If you are spending countless hours on facebook and not getting the results you are doing something wrong, over 500 million users and growing, thats a lot of relationship that can be built and potential new reps for your mlm business.
