subject: Optimize Free Facebook Functions – The Best Marketing Strategy [print this page] Optimize Free Facebook Functions The Best Marketing Strategy
With current limited functions for Facebook Fan Page, some business fan pages find it more difficult to customize their fan page and attract more fans. However, they may not take advantage of free facebook functions to obtain such goals. Here are some suggestions that you may consider to improve your Facebook Marketing.
Add friends It is not simply "add as friend"
Facebook gives you an option to inform your education, work, philosophy, your favorite music, movies, television, games, interest, and contact information. These sound basic but they help you to get people "accept" whenever you "add as friend". You can search groups according to those information such as interst. Hence, the chance people adding you because of the same interest, school, ect. is higher.
Often updating Fan Page status
Facebook Fan Page should be interesting enough. This is not the tool for sales only but branding and building relationship with customers. Hence, you should communicate well with your fans. Video and news sharing works. You can search for top videos or google news about your industry. As long as people find your page informative or entertaining, they will retain as a fan and even share your page with their friends. Moreover, if you have any ideal offers, your fans would love to be the ones being updated on your fan page.
Link your Facebook with your Twitter
There are free applications that allow you to link your Facebook account with your Twitter account. This helps you update your twitter status automatically. If you have a twitter network already, this optimizes your network.
Join groups so that group members join you!
Joining related groups and being active in discussion and comments. What you need to impress is your expertise and helpful attitudes. After working for a while in those group, you may want to recommend your fan page for your business updates.
Cannot set up landing page? Keep using FBML!
If you cannot set up your landing page is the FBML page yet, just keep using FBML because that is the best way to differentiate your page from the others. What should be included is your best offers. Therefore, if your fans cannot access to your expected page at the first try, they still want to get there to see what's going on.
For more tips about Online Marketing, visit our blog http://theonlineguru.com/blog/!
