subject: Have You Forgotten The Reasons You Started Your MLM Business? [print this page] Have You Forgotten The Reasons You Started Your MLM Business?
Today, my friend Shawn and I were talking about our business endeavors, which includes our respective MLM business pursuits. In the conversation, we focused in on how the small business person can easily lose sight of the bigger picture. Let's be realistic. Many a distributor has started their mlm experience with their sights fixed on a grand purpose, only to end up retreating from the race with their head hung low.
So what happens to these gutsy individuals who are willing to jump into the arena of small business? The answer is simple. They get swallowed up in the daily minutia of building their MLM business. The day they were presented with their business, nobody described the rejection, the prospects that won't seem to move any closer than regular tire kicking conversations, the distributors who never purchase product or add to the team and that is only the start. To add to the load there are things like marketing plans, tax considerations and the expenses of operating the business. The picture of the purpose grows dim and ultimately, the network marketing distributor decides they would be happier "doing something else."
For both Shawn and I, the importance of reconnecting with the purpose behind our businesses has been critical. For me it is the purpose of funding my ministry work. For Shawn, it is the opportunity to provide jobs to those who are rarely given a chance in our society. In both cases, the purpose does not allow for failure or premature departure from the pursuit of the ultimate goal. Reconnecting to the purpose of your Multilevel marketing business will help put your real reasons for pursuing such an undertaking back in focus. When you reconnect with the purpose of your business you find renewed hope, strength and endurance.
Today should you find yourself frustrated, because your MLM business is not growing as fast or as profitable as you would like it to, take some time to reconnect with the reasons you began that business in the first place. The reasons why you chose to undertake a small business are much too important to simply be left by the side of the road. Bringing the purpose of your business back into focus will allow you to anchor into the larger picture of what you intend to accomplish. Once you have that picture firmly in place, let no circumstance or person hinder your forward progress.
