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subject: Niche Marketing - How To Avoid Stiff Competition For Earning A Good And Stable Online Income Stream [print this page]


Niche Marketing - How To Avoid Stiff Competition For Earning A Good And Stable Online Income Stream

In this article, I aim to help you start up an Internet business through niche marketing by selling a digital downloadable info product.

The Internet niche marketing is a booming and lucrative industry with more and more people joining in search for a good and stable income stream. The increasing number of niche marketers would directly/indirectly add on competition and pressure to your niche, where the concept 'Survival of the fittest' applies. Unless you establish yourself as one of the best and most prominent figure in your niche, your income stream would most likely be influenced and lessened by the competition.

This article mainly focuses on addressing the big question of how you could avoid and reduce the effects of competition in your niche market. Based on my past experiences in this industry, there is one straight-forward and effective way - sub-niche. Here, I would like to give a clear explanation of the differences between main-niche and sub-niche.

Main-niche

A good example of a main-niche is cooking. In this cooking main-niche, marketers could target potential customers by offering services on different kinds of cooking tutorials, which include Chinese, French or Thai cooking as to name a few. The benefit of getting involved in the main-niche is that the market and potential customers are large in scale. However, the downfall of the main-niche is that the competition puts on massive pressure to your online business, which directly affects the income stream and customer base.

Sub-niche

Expanding from the main-niche example, a wise marketer would attempt to start a sub-niche by focusing on offering services on Chinese cooking specifically. Now, the benefit of getting involved in a sub-niche is that the competition pressure is greatly lessened which would allow the marketer to have a more stable and steady income stream. Conversely, the market and potential customers in a sub-niche are much smaller in scale. This means that the sub-niche method would assure a satisfying income stream but the extent of the earnings is somehow limited.

Conclusion

I do hope this article had been useful to you and spark your interest to join the proven online money-making industry with Internet niche marketing.




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