subject: Create Backlinks and Traffic, Develop Your List and Gain Tons of Exposure with Contest Burner [print this page] Create Backlinks and Traffic, Develop Your List and Gain Tons of Exposure with Contest Burner
Traffic equals money for the serious online entrepreneur, and Contest Burner is a quick, fun strategy to create lots of high quality, free traffic to your web site with little effort on your side.
You see, when you set up a contest on your web site using the Contest Burner software with lots of fun prizes that your visitors really want, you are making an incentive for your solid visitors to become brand ambassadors for you.
Your visitors will Tweet your blog posts to their followers on Twitter, they will share them with their Facebook friends in a status update, or a publish on their fan page on Facebook, or even post it as an update on their LinkedIn profile. Other strategys your visitors will be spreading the word about your web site include creating original YouTube videos talking about you and your services and products, articles raving about your web site and even press releases submitted on your behalf.
Each of these activities will gain points for your visitors, so the more they share your content the more points they will earn towards becoming the winner of your contest. One of the great things about all of these mentions of your website around the Internet is that they are being made by other people, not you. That is the perfect recipe for credible social proof, which has a conducive impact on improving conversion rates on your site.
When a potential visitor finds your content being shared far and wide and they follow the link to your weblog to find out more, they have already had an initial taste of what they hope to find on your website. Seeing all of the comments left by other visitors and the mentions in social media circles certainly raises your credibility level with those who are encountering your web site for the first time. In their minds, if this many people are sharing your content and writing about your website and your products, then you must be the real deal.
If you are launching a new book, course or information product, running a contest is an efficient approach to generate the buzz you need to encourage people to buy your products. The contest will definitely have your visitors talking you up and spreading the word.
But one thing that should be obvious in this whole plan is that you've got to be sure to have 'buzz-worthy' content, products and services. Make sure that your site has a consistent flow of great content that your visitors will find value in and so be happy to share with their network.
One other positive side-effect of all of this activity is that you will make a bigger, more responsive email list. It is up to you to not drop the ball and continue to develop a trusting relationship with them so that they will want to stick around and see what other exciting things you have got coming up on your website.
