subject: 98% Of MarketersFail to Make Money With Facebook - Tips to Get You Into the 2% [print this page] 98% Of MarketersFail to Make Money With Facebook - Tips to Get You Into the 2%
Social media sites like Facebook have experienced a meteoric rise in the last few years and are now well embedded into the general public's conscious. Facebook has now become the third most popular website in the world, millions log in every day. This worldwide phenomenon offers the entrepreneur and business owner a chance to cash in on the popularity of the site.
Unfortunately out of all the going concerns that start out trying to utilise Facebook as a marketing strategy 98% of them fail to generate any revenue from their efforts, which is criminal considering the amount of people you will have exposure to.
When you are trying to make money with Facebook, it is worth keeping in mind that the social media sites are primarily that, social. People have not logged on in order to be sold to.
The following points are the reason the majority of marketer's fail to make money with Facebook
1) Not providing a professional profile picture - people want to see who they are dealing with and a professional image is required. Not a cartoon image or that of a distant sunset.
2) No matter how great your product or service, never ever spam people, i.e. post links on their wall, or send links direct to their inbox unless they have asked for it
3) No reason to do business with them - They offer no value to their respective clients and prospects. An example of value would be to give information out for free that would genuinely help people with whatever it is they are doing. Not sending a personal message when adding friends - Always send a personal message when adding friends, otherwise people will not recognise the connection. It could be as simple as "hey I see we have golf in common, lets connect".
4) Not targeting people enough - If you are an estate agent in London, it would be a wise move to start adding people who are of a house purchasing age who live in London, common sense really.
The above are key areas to help you make money with Facebook. A final point worth considering is that you will have to be consistent with your efforts so that people come to recognise you and see you interacting with the community on a daily basis.
To find out more about how you can make money with Facebook and other internet marketing strategies check out the link below.