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SEO is the keywords research marketing
SEO is the keywords research marketing

You are under a heavy overdose of lectures on the life changing benefits that search engine optimization will bring to your business. There would be enough of dream sequences where the business enquiries are outnumbering your wildest wish-lists. Don't you sometimes feel that it's the best thing out there but frustratingly you are not able to get the hang of it? Something like an I-phone, alright its changing lives etc, but you can't even change its battery yourself (I see eyebrows rising, I better change track fast).

SEO is a not as simple as just getting your website to rank high under search engines. You wish! Neither is it as complex as the SEO companies make it sound. Their job! Its core lies in its name itself search engine OPTIMISATION. The trick is in optimizing the SEO concept for your website and not the other way round. There are so many SEO techniques and theories that can't be applied as rule of thumb. Multiple on-page and off-page practices are options to choose from, how you choose is the real deal. Blindly doing what is a generalized procedure is practically shooting in the dark. Let's understand by the help of analogy, SEO techniques are like the marketing mediums available to your product / service. You don't think that print, radio, ambient, TVCs etc. are proved marketing tools, so let me use all of them and my product will sell. There is a planning, needs are understood and an ideal combination of all these mediums is used. Similarly, Meta tags, link building, forums, articles etc. are all important but there is a way to use them.Content writing company India A big problem with SEO is that it costs very less, virtually bundled free. I call it a problem because of the human tendency of going overboard when something comes free. Remember the buffet lunch you had last week and you will know exactly what I mean. Most of us try to do everything at once for boosting the search engine rankings of our site only because it doesn't cost us much. We think that if I paying for a SEO resource, we must use all tools in his box. Excess of everything has always been bad, no exceptions here. Use only the techniques that suit you best. Choosing those techniques is a job of the experts, resisting the others is your part. Why it's not working when you did everything is because you did everything'. That's the keyword.




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