subject: Is Renting or Buying Trade Show Booths Right For You? [print this page] Is Renting or Buying Trade Show Booths Right For You?
Trade shows require a small investment, but will more than pay for itself in just a couple shows. If you are new to exhibiting, it may be difficult to justify spending money on something that you are unfamiliar with. Trade show exhibit rentals costs less, but are they right for you? Here are reasons why some exhibitors prefer to rent, while others prefer to purchase their display systems.
Reasons to Rent
If you are new at conventions, you may feel more comfortable to test the waters without making a commitment. Renting a trade show display will allow you to pay a fraction of what a brand new display would cost, without tying you down to a specific trade show display.
If you have a tight budget, yet want a stylish, high-quality trade show exhibit.
Only plan on participating in a couple events.
Reasons to Buy
It's more cost-effective to buy a display booth if you are planning on going to a variety of conventions.
You can add your own personal touch and customize it any way you want. For example, if you have truss systems, pieces can be added or removed to create different configurations.
Graphics can easily be changed to create a new look or promote different products/services from one show to the next.
There's a variety of trade show exhibits that don't cost a fortune. Some of the most popular options include banner stands, pop up displays, and fabric tension displays. Prices range from $200 to $20,000.
Whatever you decide to do, trade shows can only increase your sales and help you build long-term relationships with new customers or network with future vendors. With the right display booth, energetic and enthusiastic booth staff, and drawings or giveaways, you will be the hit of the event!
