subject: 3 Tips For Marketing A Home Business In The New Year [print this page] 3 Tips For Marketing A Home Business In The New Year
When contemplating marketing your home business, the new year is always an important time with reflections and motivation. It's a great time to celebrate the accomplishments you made in the prior year, but it's also a good time to think about your plans for the new year ahead.
Maybe you need to completely change your tactics and make some serious changes. Perhaps something has not been working for you and you need fresh techniques. Or what you've been doing IS working and you need to find the time to do it more efficiently. Time can be a challenging factor.
Whatever tools you are using, the following 3 tips below are crucial for any home business
1. Social networking - The number one tool you should be using when it comes to marketing. Twitter and Facebook are valuable tools and are easy to use for any type of work at home venture. Keep in mind if your time online is short, (especially if you have little ones at home), you need to make the most of it and the easiest way to do that is to schedule your tweets. Also going over your posts for both networks mentioned above the night before is always a good idea.
2. Offline Marketing - It's just as important as online marketing so it's a good idea to do both regardless of the way you go about bringing in more clientele. One of the easiest, least expensive, and best ways to market offline is to use business cards. Create a card that represents you well and tells a brief description of what you offer and then hand them out to potential customers whenever possible. Also, keep in mind word of mouth is the ultimate, number one way of promoting offline. Tell your friends, and they will tell their friends and so on.
3. Writing - One of the most important and accessible internet tools you have at your fingertips is writing. It's crucial to show your readers and market that you are an expert in your field and you know what you're talking about. Article writing and blogging are the two most prominent ways of doing this.
You need to continually write and submit articles (in your niche) to directories so your readers will see you mean business. Blogging is another effective way to get your work in front of others. There are many blog platforms you can use, both free and paid. Search on Google and the various social networks, and then determine what's best for you and choose accordingly. Asking questions on forum boards, Twitter and Facebook is ideal to gather information best suited for your needs.
The best advice I can give you with marketing your home business in the new year is to strive to invest more time and effort regardless of what techniques you use. Keep up the work, and if you fall, get right back up and do it again. Marketing can't happen by itself; you must put the extra effort to garner your desired rewards and income.
