subject: Does A Network Marketing Business Work ? [print this page] Does A Network Marketing Business Work ? Does A Network Marketing Business Work ?
Network Marketing or MLM for short has been around for some time now, with the economic conditions as they are in the world at present, record unemployment, very few new job opportunities and hole industries going under more and more people have been forced to a look for a second income. But will MLM be the key that unlocks the door to your financial freedom?
Many people are very sceptical when it comes to mentioning A Network Marketing business, and for good reason, there has been some less than savoury companies and their methods of helping people secure customers and distributors less than ideal. Many are of the opinion that the whole industry is just a pyramid scam; nothing could be further from the truth.
In essence a MLM business is just a company offering a particular business model to would be entrepreneurs; really they are very simplified franchises and allow a person to start a business on a very part time basis for little investment.
Does a Network Marketing Business work?
Without a doubt yes is the answer to that question, it is actually a very good business model. Network marketing in it' basic form is just good old glorified word of mouth marketing, e.g. I have tried this product and liked it, and I think it will benefit you, why don't you give it a go?
The Network Marketing business model allows those involved to leverage their time by introducing other people to the business, and therefore gain an override off the efforts of those they have recruited into the business. It is therefore at this point the accusations of a pyramid scheme come into place. Pyramid schemes are where you make your money by recruiting people to the business and no product or service is sold (that is a great tip to spot a pyramid scam).
Network Marketing has gained a bad reputation in the past and in my opinion the chief two culprits for this are: A) Poor companies launching with poor products and compensation plans. The business model offers a very cheap and inexpensive route to market for companies as they are not paying for advertising, promotion and large staffing costs of a traditional business. This unfortunately can attract some dud operations. B) Poor education of distributors in sales and marketing.
Unfortunately not everyone understands they have bought a sales and marketing business. To succeed in the network marketing business you will have to use real world sales and marketing techniques, not just harass friends and family to join your opportunity or buy your products. The distributors who make the effort to learn are the ones who make the big cheques.
With the internet, there is absolutely no need to be chasing friends and family to do business with you, learn to use the web as one of your main marketing tools by using internet marketing strategies to find people who want to do business with you.
To find out how you can use internet marketing strategies to boost your network marketing business be sure to click on the link below.
