subject: How Market Your MLM Online - 4 Fool Proof Internet Marketing Strategies [print this page] How Market Your MLM Online - 4 Fool Proof Internet Marketing Strategies
A good comparison to the internet is like comparing it to outer-space. It seems to be infinite with the information you find and there are probably just as many websites online as there are stars in the sky. The benefit of knowing how to market your MLM online is that you can generate tons of quality paying leads without spending any money. The downside is that developing these skills is very difficult requiring time and effort and also financially investing in the education.
You absolutely MUST stand outside of the box and look inside when learning how to market your mlm online. Although a good number of people like to go shopping online, the vast majority of surfers spend their time searching for information for answers to a problem or learning a new skill. There are two problems surfers experience when searching the internet for help. Problem #1 is they get hit with information overload or problem #2 is they get bombarded with people trying to sell then something.
If you want to know how to market your mlm online, don't act as if you're a guy approaching a stranger with an open trench coat. It's unpleasant when it happens in real life and it's just as unpleasant online. Pay close attention as you read these strategies because I can promise you will completely avoid the mistake that millions of marketers are currently making.
How To Market Your MLM Online Strategy #1 Use a data capture site and not a corporate style site. A corporate style site would be a site with a navigation bar, lots of links and lots of products for sale. These are the kinds of sites usually offered to you by your MLM company and they usually charge high monthly fees. These sites are a perfect example of a guy with a trench coat. Someone is surfing for information and they find that kind of site that only shows product after product for sale and offering a buy now button. A data capture site on the other hand is very simple and all they do is collect contact info and doesn't sell anything. A good example of a data capture site is the one at the end of this article.
How To Market Your MLM Online Strategy #2 Develop relationships with your prospects. Your prospects come to the internet to get information and get the answers to their problem. It's your job to be the expert and have the answers to what they're looking for. Before the thought ever crosses your mind about selling them anything, you must establish a relationship with them and provide them with the answer to their problems. Developing a meaningful relationship with your prospects actually makes them WANT to buy from you. If your MLM Company deals with weight loss for example, then read books, join groups and completely educate yourself in that industry. One of many methods of doing this is by typing articles just like the one you're reading now.
How To Market Your MLM Online Strategy #3 Create a free product and give it to your prospects. This should be a QUALITY product and not something with hidden sales tactics. Remember that your primary goal is to develop a quality meaningful relationship and this is originally why people surf the internet. People are more skeptical in this economy than ever before. As soon as they sense that you're trying to sell something, you can kiss them goodbye. Earn their trust the right way and don't be afraid to share everything. I personally choose to give away a free report but many other marketers may give away a free a video series. They both are equally as affective. Many people are afraid of giving away too much information. Just remember that your MLM Company sells products and services, not information.
How To Market Your MLM Online Strategy #4 Get an auto-responder. Once you've mastered generating leads and growing your business online, it's very difficult to talk to everyone on an individual basis. Auto-responders allow you to communicate with everyone completely hands free. The proper way to use an auto-responder is to send out more useful information. They do require work in typing all the emails and programming them into the auto-responder but this is work you only do once. Your emails can provide your contact information for them to call you. This is something they'll want to once you've taken the time to develop a relationship. It's also okay to call them and introduce yourself personally as well.
A good marketer leads by example which is why I have created my free report titled "How To Enroll 3 Reps a Day" which goes into more detail on how to market your mlm online. Simply visit my data capture site at http://www.mlmeasystreet.com/abto get your free copy.
