subject: Dominating Keyword Research [print this page] Dominating Keyword Research Dominating Keyword Research
If you'd like to rein over most search engines, you can gain advantage by centering on good keyword research. Having worked with clients for a long time small and large, I have come to realise how key strong planning and keyword research is to attaining the first page on Google. With the correct form of keyword research, you will shortly begin experiencing increase in hits and better page ranking.
But to be successful in your research, you need to be natural and leave the whim of competitiveness After finding your target keyword, it is essential that you determine the level of searches and traffic it can receive by being on the front page of big G for your keyword. The reason for this is that it does not help to optimise and fight your way to the top just to find that it can not be monetize for lack or decent searches. To give you an idea of that sort of traffic to expect, Google keyword tool and some traffic tool should help...learn to use them - they are rather usable and free. As always, focus on keyword that have enough searches that and can be monetize.
When prepared with your keyword you want to rank for, the next stage involves snooping on your competitors at the top. Those are the people you need to be worried about; those on the second page don't matter much. The best method to approaching it is to visit them determining their page rank, inbound links and domain age. The more the page ranking and site age, the stiffer it would be to fight them and compete. But don't be discouraged, with good planning, you could not only compete, but also out rank them.
Once the spying is over, the real optimisation starts. This involvesaltering the Meta tag to reflect the updated keyword / keyword phrase, page title, content, image tags, anchor links and ultimately, endevour to dust your keywords around on your content. This notifies the world to your new keyword; and that they should start ranking your page for those keywords. One important advice though, it's important your content is unmatched and not copied from some forums. As Well as on page optimisation, most search engines also regard off-page optimisation as well. Off-page optimisation requires up-to-date inbound links from other sites. You may also want to get good quality links from article directories, web 2.0 properties for example blogs, social bookmarking sites,Hubpages, forums and Squidoo.
To wind up your campaign should be a never-ending working up of backlinks to your landing page. One last thing building too many links so quickly could raise a flag with Google, performing it too slowly, your site will not move up the SERP at all. The trick is, do it cautiously to get the sought after effect. Ask around or leave me a comment if you'd like to know how many links on average is reasonable on a per week basis. If you want to be on the first page of Google, start by researching your keywords, optimise your page with your new keywords, write good quality content and in conclusion, start building continuous inbound links from other do-follow sites, forums,blogs and news sites.
