subject: Imagine Life Without Postcards [print this page] What if postcards were never invented? No colorful pictures to send your loved ones. Text cannot do justice in sharing the awe and wonder of the Grand Canyon, the icy slopes of the Swiss Alps or the bright lights of Paris. Advertising would never reach distant shores. No bright colors, just a long-winded letter raving about things you can't imagine ever existed.
Often overlooked, the postcard is one of the most effective marketing tools among printed media. Postcards are very personal and easy to fill out with the usual scribble of "wish you were here". These handy picture cards are collectible artworks too, where some of the rarer postcards used by famous historical figures command auction prices in the thousands of dollars. Along with the personal nature of the postcard, advertisers use it to promote their products which customers do not find annoying or intrusive.
Though most people wouldn't care to admit, we all feel warm and fuzzy inside when getting one in the mail. Making postcards is relatively inexpensive; all it needs is a colorful image and a printer. A professional postcard printing company is the most cost-effective way of sending out those picture cards. Choosing which one, is the challenge. Go with a postcard printing company that will ship and deliver to your doorstep.
When ordering, consider the postcard printing company that allows you to customize everything from paper size to material. It is recommended that you got with the online printing company that promotes environmentally friendly paper. The color, it should offer for one side or for both sides. Lastly, the coating, it should be matte or gloss especially if it offers UV coating. Follow these tips and you will not go wrong.