subject: Air Can Water Heaters Marketing Market May Need More Innovative Models [print this page] After continues test of the market, from the first generation of the gas-fired water heater, the second generation of the electric water heater, the third generation of solar water heaters, then to now, the fourth generation of air can water heater, China water heater industry was in followed the footsteps of developed countries in the world. Continuously from learning to imitate to independent innovation, air can water heater has reached the international advanced level at present.
The high-energy water heater is going downhill, solar water heaters and air can heaters was became the best choice for every family. Due to the constraints of the impact of climate and environment and installation conditions, the solar water heater is powerless to embarrassing situations. Thus, air can water heater has become the product of choice for energy-efficient water heater, which is not only safety, energy saving and environmental protection, but also intelligent control the water temperature. And it can guaranteed that, after installed the air can water heater, you neednt have to worry about the emergence of the phenomenon of the hot and cold when you take a bath.
During the New Year's Day of 2013, air can water heater industry was revival, the majority of enterprises was start to the year-end and New Year's Day Special promotions in advance, variety of promotional activities are vertiginous. From an objective point of view, the air can water heater sales war is like a double-edged sword, with pros and cons. On one hand, the promotion is an effective way to pulling air can water heater business sales to accumulate popular; but on the other hand, again and again pulled down the promotional efforts, continuously compressed air can water heater business profit margins, it may be even cause the low profitability in long run.
Therefore, in response to the heat pump industry development status, we can not rush to everywhere in the short term, and achieved high sales. The heat pump water heater is a high-end product, and air can water heater price high, considered from the acceptance of new things of consumer, heat pump water heater products market positioning can only be a secondary market which are relatively good in the economy, culture and consciousness. Strive to firm a market first, and gradually penetrate to the secondary and tertiary markets; leaving a point-of-sale after sales a heat pump water heater, spread gradually penetrate to a greater range of users through the heat pump water heater natural reputation. Heat pump water heater business must to grasp the entire product supply and demand changes rhythm, and grasp business opportunities.
