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subject: 'perfect' Can Be The Enemy Of 'amazing' [print this page]

Never forget that perfect is the enemy of amazing.

Are you waiting until you have everything mapped out just right? Do

you think and consider and discuss and plan and revisit

until days turn into weeks, weeks turn into months and suddenly a year

has passed, your energy is drained and youre more frustrated than

ever?

Waiting for perfection will be your greatest obstacle in creating

something amazing.

Get started now. Will it be perfect? No. Will you make mistakes?

Yes. Keep moving forward. Listen to feedback. Refine and improve as

you go along.

This is not a suggestion that you accept mediocrity or do the bare

minimum or produce substandard results. It IS a suggestion that you

stop waiting until the stars align perfectly to start moving toward

whatever it is you want.

Think today about how you can apply this to your marketing. Are you

avoiding starting an email campaign because youre not exactly sure

how to do it? Then sign up for a free trial account and test the

waters. I like www.iContact.com because theyre easy for most people

to navigate (even if you dont consider yourself a techie) and they

have a 14 day free trial. Have you been thinking and wondering about

how you can use your network of colleagues but just avoiding it

because you arent exactly sure where to start? It doesnt have to be

perfect today; but go ahead, pick up the phone and invite someone who

could be a great strategic partner for you for coffee. When you get

the meeting, be honest about your desire to work together and help

grow your businesses together. Will every word be perfectly placed?

Probably not. Youll do better next time. But just start. Dig in

today and get it going. Set a date, commit to it and make it happen.

Dont let your need for perfect stand in the way of greatness.

by: Angela Phebus

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