subject: Digital Downloads Outplaying The Purchase Of Cds [print this page] Today, digital world has become the name of the game. People prefer digital downloads, rather than buying the CDs. Music has, without a doubt, digitalized in the recent past, which has influenced the music industry big time. In the past few years, digital sales and downloads have exceeded the CD purchase, which has set the recording studios and retailers on the back foot. Lately, there has been a huge loss of revenue for the recording studios, as most of the people go with the online downloads. According to the e-commerce experts, digital content download will be the way to go in the years to come.
Following the pattern prevalent in US and UK industry, Australian Recording Industry is also sensing a huge drop in the CD purchases in the years to come. In Australia, the physical sales of digital content have fallen by a considerable 50% in the previous five years. On the other hand, digital sales are increasing manifold. In 2011, digital sales in Australia were recorded at $141m, which is set to expand in the years to come.
CEO of Australias Recording Industry, Dan Rosen is of the view that the existence of the streaming services such as JB Hifi and Spotify are striving hard to provide legit services to the users. The mentioned services offer unlimited streaming and that too, at a very affordable rate of as low as $7 per month.
Illegal downloads have affected the physical sales, but the mentioned service providers are working hard to bring back the lost glory of the music studios. In 2011, the digital sales enjoyed an 8% increase as compared to the 5% in the year 2010. The major reason being the digitalization of the music industry, which has paved way for digital downloads.
The digital downloads have outplayed the purchases of CDs and this trend seems to be an ongoing one. With the digital downloads on a high these days, people find it easier to get the job done without having to buy the CD physically.
The major reason of people inclined towards the digital downloads is the price factor. People prefer to go with the online sales, as these are completely free to download. Another reason of high illegal downloads is the vast variety of digital content on offer. When you speak of CDs, you only come across the limited digital content. On the contrary, you can download any content you are interested in, provided you go with the free online downloads. The following reasons have contributed towards the rapid increase of online digital downloads throughout the world.
Ease
The ease to download the digital content from a pirated site is undeniable. The desired content is just a single click away in case of these sites. When such freedom and peace of mind is on offer, people become reluctant in purchasing a CD.
Monetary Value
Though, the prices of CDs are affordable, yet still, people prefer downloading the content over the internet, without having to pay a single penny. After US and UK, Australias digital music sales have declined owing to the increased online downloads.
