subject: Outsourcing Social Media Marketing Through Va Companies [print this page] Since the Internet became a necessity, the way business works also changed. Before, entrepreneurs must meet their employee prospects and clients personally so that they can discuss business deals. Now, they don"t even have to move out from their office to perform business to business transactions. Plus, they don"t even have to look for an office space where their employees can work. Outsourcing their daily office tasks will save them from a lot of financial and time hassles.
At the same time, when social media defied time zones and distance, online outsourcing of human resources came to be. The rapidly growing popularity of online personal assistance made each type of businessman experience convenient and cost-efficient solutions to their daily office needs. In the case of social media accounts of businesses, entrepreneurs would rely on a third party institution to manage their social network marketing needs.
Allowing an external organization to manage your online accounts would mean that businesses would have to give them their login information, including passwords. This is quite a task for any business to do, and real entrepreneurs understand the risks of outsourcing private company information. Just recently, a company just got "hostaged through Twitter" because the social media consultant they dealt with changed all their login information for their social media accounts. The company has reportedly failed to give their payment to the social media consultant. With this, does outsourcing social media still make sense?
When You Should Outsource Marketing on Social Networks
The truth of the matter is: letting an in-house social media expert handle all your social media accounts is the ideal thing to do. Since they report to your office on a daily basis and constantly keep in touch with you, they know your business better than any external consultants. you don't need to inform them what to post on your Facebook because they already have an idea what it is. They can definitely update your account without you telling them.
On the other hand, you know that you need someone whom you can seek help with when it comes to social media when:
You just discovered how social media works.
Not all business owners believe in the power of the Internet to boost company sales. "Converts" (as how you can call the new believers of social media) don't really know when and where to start. If you think you fall in this category, then hiring someone who can do it may be better. Virtual assistant companies like the Virtual Staff Finder can help you seek professional social media marketing experts who are skillful and knowledgeable enough to perform the tasks.
You have a tech business but don't have enough knowledge in social media.
Gadgets are marketable products nowadays, and selling them online can give you the best kind of selling you'll ever need. However, you can't just post your products on your website and expect orders instantly. You need to market them in different websites which have a high membership rate. The 1 billion active Facebook users and 150 million Twitter members are just few of your options. If you're not really into social media and you'd rather develop your business page, a virtual assistant marketer can come in handy.
You decide to focus on your business blog.
If you're an entrepreneur and you find happiness in writing, then you have a great advantage over those businessmen who don't. Business blogging, such as what's found in http://www.chrisducker.com/blog-world-rickcalvert/, is the hottest branding technique nowadays. Since internet users need a good amount of reading and information, supplying them with good contents may be the best way to advertise your business. You can fully maximize your blog's popularity if you share it on different social media sites. Social media is more than just Twitter and Facebook. There are tons of websites out there where you can potentially post your updates for free. Got no time to do all these at once? An online assistant knowledgeable in social media marketing may just be who you need.
When you outsource, you actually giving the right to your virtual employee to make changes in your online accounts whenever they want. This is why it is very necessary to find a virtual assistant whom you can trust on 100%. Outsourcing companies are here to stay, and there may be more VA companies who will offer the same type of services for the next coming years. As an entrepreneur, it is your task to make sure that your social media consultant will be working FOR you and not AGAINST you.
For more info about social media outsourcing, visit this link:
