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subject: When It Comes To Seo Focus On Quality Rather Than Quantity [print this page]


SEO (search engine optimization) has helped the websites to generate business and a lot of online entrepreneurs have benefited from the same, but the process followed in optimizing the website has changed dramatically for the past few months.

Initially SEO was just like populating meta tags with keywords because search engine produce results on the basis of whats in the meta tags, it was later changed to text based (nature of text based in the content) and ultimately the backlinks. So if a site is linked by a keyword, it will appear on top with that backlink anchor and this was taken as granted by the webmasters and they follow a chain to create instant backlinks so as to manipulate ranks for the websites they are working.

SEO has always been cost effective and productive when compared to paid advertising or email marketing. This has been proved as almost all websites are eager to acquire top positions for their targeted keywords.

It worked for sometime effectively and then started fading because search engine made dramatic changes to its algorithm and considered it as spam if a site is following any black hat practice to get rank.

Now the search engines lay emphasis on the quality and not quantity. So if you have a website, it should be linked from some genuine sites instead of thousands of junk URLs. Recent panda and penguin updates have proved this and after such an awful scenario it has made webmasters to re-think on the subject of SEO.

So today SEO is not like populating meta tags with keywords, stuffing site with keywords, putting useless 302 redirects, creating instant backlinks via automated software rather its a process followed by an intelligence series of steps and gradually.

Its possible to rank a site with a certain keyword and again it can be guaranteed with performance based SEO services sort of thing but if you find a company or individual saying that they can rank you in a week, then its just a waste of time and money if you opt for them.

There are only few authentic performance based SEO company which indeed delivers your expected results and mitigate the risks of your investment as the entire money is paid when the site is totally ranked.

E-marketing Hub is a professional SEO (search engine optimization) company based in Los Angeles, CA dealing in SEO services, performance based SEO, Link Building, Social Media, reputation management etc.

by: Charles bebrage




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