subject: Think Users When Thinking Web Design [print this page] Keeping the technical skills constant, there is only one thing that differentiates a master web designer from an average one; that one element is thinking about users. By users, I mean day to day people who browse the web for information, socializing and sharing. Web design veterans have insights into the psychology of an average user and they do their work keeping the same in mind. While psychology in its essence is deep and a little conflicting at times, some critical points have come up about how people interact with web pages. Some of those insights are shared below;
Make thinking unnecessary
If a website makes a user think a lot, then, perhaps it has failed in conveying the central idea to the user. Intuitive is the word to be worshipped by web designers. If a website instead of being self-explanatory raises a number of questions that confuses visitors, then there are less chances of conversion.best website programming company in india is the one that makes sure that there are no questions but only answers web users are looking for.
Dont ask too much
In case you are offering services through your website, then, make sure users arent asked for too much information. Web users are already reluctant of making purchases and if just for testing, one is asked to give email addresses, then, there is a rare chance of trial. In the same way, insisting on filing signup forms or subscribing newsletters is also a major turnoff for web users. So, better keep it minimal by not asking for too much.
Noticeable important elements
Web users love an interface design that makes important elements quickly visible. This could be accomplished by using larger font to emphasize on features or using any other technique to help users stroll through the website. Some argue that using steps to guide users is too childish but if it simplifies the platform for visitors and they love it, then, why not choose it?
To-the-point writing
If a point can be explained in two lines, dont use two paragraphs just for crawlers. If there is a need for thorough explanation, then, make sure content is not just a heap of words; there should be related informative images, proper headings, paragraphs and highlighters to indicate points. There is a fair chance that keywords and self promotion would be skipped with scorns. Hence, it would only be wise to look at content from readers point of view.
Keep it simple
Like at any place, rule of simplicity applies on web too. Simple is beautiful as well as captivating. So, there is no reason why you shouldnt go for simple websites. Cluttered web pages with a lot of information are only going to make users task difficult. Users love web designs that directly emphasizes on what they are interested in without graphic hullabaloo.
Hence, thinking users could do great good to a web design. However, if you are just looking for designers to make your website, then discuss the same from whomsoever you avail web design packages. Trust me, it will help in making a good choice.
