subject: Using Humor To Obtain The Business Attention You Would Like [print this page] So, you happen to be in business, and you need to get a bigger focus on your endeavor. Advertising comes in many packages. Many companies will spend piles of dollars regularly on print ads in the local newspaper. Some will print their own sales fliers and then mail them to the nearby neighborhoods. each company of a certain size has logo items printed with their logo. What many business owners seem to miss with their ad campaign, is the injection of humor.
Catchy slogans are a smart way to acquire some attention for your business. Actually coming up with something that will work though can be very rough. That is likely the major reason why bigger companies hire an advertising team to get the attention that their company requires. While spending an enormous amount of cash is no problem with the big guys, the smaller businesses need to watch their money carefully.
Using humor can be a simple and low cost method of advertising. Even dorky sayings can be humorous, and any company can figure out something that makes some individuals giggle. Even if an idea is not particularly funny it will attract people because it is memorable to them personally. Maybe it will remind them of themselves or someone else and that will make it more appealing.
adding humor into advertising can come in the guise of a logo, or a saying that is printed on a promotional product. It can also be from the choice of color combinations that are used on the printed gifts. For example, printed clothing is always a popular giveaway. Instead of choosing a plain white shirt and then printing your logo in the customary color that people are tired of to seeing, decide on something different.
The thing that makes customers laugh or actually pay attention can also be the imprinted item itself. There are some very interesting promotional pens and key chains that can be printed with the organization logo. Using odd or strange looking items to put your logo on will help for people to remember the name. A notepad in the shape of a insect, or a key, instead of a boring square is much more interesting.
If your organization doesn't have the cash to hire an ad firm for ideas then check in house for assistance. There are creative folks in every walk of life that are full of with exciting designs. Your staff of employee's could have an amateur photographer or artist that would be a big help when it comes to putting together a new logo or designing a new promotional item.
