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subject: Why You Need A Business Plan For Your New Or Existing Business [print this page]


A Business plan is an in-depth depiction of a business concept that includes numerous areas outlining current or projected performance measures for a specific company. Business plans have 2 primary purposes. The first is to provide a systematic method to showcase ones idea when trying to obtain financing. The other purpose is to provide a set of standards that the business could follow on its mission to becoming successful.

The most vital parts of a company plan could include such vital sections like management plan, staffing, financial plan etc. This is why business planning is not just for start ups. It is also important for existing companies. The primary distinction between the two scenarios is that the plan for start-ups is based on projection measures, whereas developed businesses have prior performance history and experience as a framework for future objectives or to help the business fit into the business changing environment.

A big chunk of start-ups cal need external financing sources. Although there are the few that are lucky to have the resources to begin and run a business, many dont. It is here that business planning is needed. When trying to secure financing for their business, business owners have to carry out meetings and discussions with banks, capitalists, banks etc.

Normally, all these potential investors or lenders like to know what return they will receive on their investments. As a result, the business owners often need tools for persuading their funding sources that their company is worth their time, money and effort. It is here that a well written company plan plays a big role. It is an avenue through which a business transmits how it will certainly attain the success needed to not only pay dividends, but to significantly sustain substantial profits. The business owners vision has to be alluring to potential investors for them to remove money from other investments and into their investments. These investors are often more curious on making profit than giving out cash. That is why a comprehensive business plan is the most essential marketing tool for a business owners seeking financial support.

Likewise, a business plan is the how the company owner's vision is documented and turned into a well defined action. A well composed plan takes into account the adversity a company will have to deal with in the business changing environment and also provide feasible steps that can be taken to overcome those very same adversities.

In addition, the business plan looks into every element of a specific market and its trends in an effort to translate the findings into actions that the business can do to take advantage of the opportunities.

So if your are a new or existing business owner, then remember that your business plan is your first secret to success and you owe it to yourself to develop a comprehensive business plan or get someone that can produce for you one.

by: Bruce Bittman




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