subject: Niche Markets - Use Your Opt in List to Get Your Visitors Attention [print this page] Today running a web based business is not as easy as it used to be, simply because there is a lot more competition out there. Now you have to have a competitive advantage when you set up and run your online business.
Opt in lists are an excellent method to use to grow your readership. There are web sites that offer to help you build your opt-in and web business for a fee, but you can build your own opt-in list much cheaper. If you have a well built web site and a good product niche with satisfied customers, it allows you to place sound foundations in order to grow your own opt in list.
An opt in allows you to contact your subscribers through newsletters sent by email. By subscribing to your newsletters they have given you their consent for you to contact them, but this does not mean that they will open and read your email about your niche.
After creating your newsletter you want all your visitors to read the content of your email, sending emails is easy but to get your subscribers to read them is not so easy. One of the best ways to get your subscribers attention, and to read your newsletter is to write unique, interesting and compelling content.
Your summary should be compelling and about your topic, it should entice your visitor to want to read further. Your content should be short and clearly written and it should be to the point, this is very important if you want to grab your readers attention for your niche.
Keep in mind that most readers of your emails only scan the contents, so if they do not find anything of interest in the summary they are unlikely to read any further. You must grab the attention of your reader at the beginning of your summary.
There are many ways of enticing subscribers to opt in and read about your topic or niche, you can provide content that offers tips and methods about your niche. Here are some examples of phrases you can use to start your content with:
1. How to.
2. Tips.
3. Guides to.
4. Methods in.
There are many more, all you have to do is use your imagination, and think of enticing phrases to use in the beginning of your content heading.
You can also use your topic or niche in question form, these could include questions like:
1. Are you fed up with your present occupation.
2. Would you like to run your own online business.
3. Do you want to make money on the internet.
4. Are you running your business to its full potential.
You must stay on topic, and use words and phrases that are relevant to your niche. These methods are very effective because your reader will start to answer the questions subconsciously.
You can use words and phrases that are commands such as:
1. Act now to get this once in a life time offer.
2. Double what you earn in a year.
3. Click here for more information.
4. Try this out now.
This type of statement is demanding an action which is powerful for getting a response.
Use the curiosity factor such as:
Let us assume our topic is about cars, you could use the curiosity factor such as:
1. New run flat tyres just in.
2. This car runs on water.
3. New engine runs on solar power.
Use these opt in methods for your niche market and you will get your visitors attention, and then watch the visitors to your website grow.
Niche Markets - Use Your Opt in List to Get Your Visitors Attention
