subject: Fashion Central [print this page] The term used to describe a popular style or practice is called fashion. The description of fashion through popular style or culture revolves around clothing, footwear, accessories, makeup body piercing, furniture, living style etc. Fashion is also another name given to the latest products made by the designers. When the latest collection of clothing and other fashion items are made by only a few people, the word fashion takes the form of trends. Fashion constantly changes and may differ from country to country. The various factors on which fashion is dependent include age, geography and climate. To have a better understanding of fashion, here are some terms that need to be explained first.
Fashion industry
One of the many products of modern age is fashion industry. Before 19th century, most of the clothes were custom made either as home production or an order from the tailor. With the advancement of technology and latest sewing machines, clothes were mass produced in different standard sizes. Furthermore, the prices of those were also fixed. The fashion industry has four levels. The first level is the production of raw material followed by the second level that is, the selection of fabric or textile. The third level is the production of fashion goods by designers and the last level is the promotion of those manufactured clothes and other items.
Fashion magazines
Media has played a very significant role in the field of fashion. The guide lines regarding fashion could be found on television, newspaper, magazines and other forms of media. Media has made fashion trends accessible to everybody around the globe. With the increasing fashion trends, the modes of advertisement especially fashion magazines has also gained much popularity. Fashion magazines started including pictures of designers and their latest cuts became influential to the people who wanted to be updated from the latest fashion trends. Through fashion magazines, people get to know about the upcoming brands and designers and their latest collection.
Fashion brands
Fashion brands are the creators of fashion statement and are also defined as label that keeps one occupied. Famous fashion brands present their wide range of clothes for every season and festival in the entire world. As fashion is always changing so, clothing brands need to survive to keep up with the latest fashion trends in this competitive world. People buy only those clothes that are latest in fashion and mostly by those fashion brands that are high in demand. The famous fashion brands have recruited a team that studies the consumer behavior and preferences and then design clothes accordingly. Mostly clothing brands have hired talented fashion designers who design clothes exclusively for that particular brand
