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subject: Find The Right Consumer Data [print this page]


Consumer data being the soul of any business without which no marketing campaign can kick-off or strategy work, it becomes more important to work with the right leads. Wrong or inappropriate leads can bring down your business to the abyss as well as tarnish the reputation of your organisation. Similarly, right leads or targeted leads can elevate your profits to the top of the graph as also increase brand awareness and loyalty. If you want to hit the right target group with your product, you need to look for basically, any of the 3 data lists that provide you with the most sorted information on individual consumers and consumption pattern.

1.Lifestyle consumer data This type of specific consumer data is generated by assimilating information derived from consumers by asking a set of pre-defined questions pertaining to their lifestyle. Data thus gathered would throw ample light on consumer behaviour, purchasing power, insurance renewal dates, home ownership, holiday destinations etc.

2.PPI Leads The demand for Payment Protection Insurance has a direct effect on the need for qualified PPI leads. Tap the market when ripe by purchasing verified PPI leads from a professional and bring in big bucks. Ensure that the PPI leads are of top quality, accurate, complete in all respects and conform to EU regulations. In other words, they should observe the following criteria. Also ensure to go with one that has the capability to patch live hotkey transfers

a.Lead should be based in UK

b.Loan amount should be in excess of 5000 and taken over 2 years ago

c.Lead has not tried to claim earlier but wishes to make a claim now; volunteers information

3.Payday Loan Leads Another type of data that is fast catching up with its peers is pay day loan leads. This short term loan is utilised by many to make up the month-end deficit. If you are a financial institute or a telemarketing company that sells on behalf of one, this is the kind of lead you should work with. While giving a boost to your business it will also open avenues for cross and up selling thereby creating better brand awareness.

Now what would be better than being able to procure all these leads from one vendor? With the market beaming with leads providers it is crucial to choose one that is best suited fort your business in terms of the quality of their leads, affordability and scalability. To cut long things short, simply visit www.silverbirdmarketing.com and leverage on their multitude of services.

by: SEO Birds




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