subject: A Peek Into The Story Of Mont Blanc Pens [print this page] With the increasing number of fashion conscious people in the world, there are many who run after daily luxuries. Branded and classy writing instruments are symbols of luxury and class. When we are discussing about luxurious writing instruments, the first name that comes into your mind is Montblanc. Montblanc is the top most and the pioneer manufacturer of high quality fountain pens. Mont Blanc Pens represent the Italian tradition and finesse. Montblanc was founded in the starting of the 20th century. The company was then called the Simplo Filler Pen Company. The company was founded by the partnership of three friends, A.Eberstein, A. Nehemiah and Claus Johannes Voss.
Montblanc was founded in Germany and is till date one of the most popular European pen manufacturing companies. Montblanc keeps in pace with the modern era and adapts itself well to the new technologies and methods of the newer generation. In the present electronic generation, Montblanc seems to be the only fountain pen makers who have retained their position in the market. Montblanc has a limited edition series that sell continuously throughout the life. However, if you are willing to know more about the journey of Mont Blanc Pens then read below.
The starting years
The company was started in the 1900s by the three men named above. As a new brand, the company created only one model known as Rouge Et Noir that was released in 1909.
Changing the name
After 1910, the company manufactured a new model that was named Montblanc. The model was named after the White Mountain peak in France. After the success of this brand, the company changed its name to Montblanc keeping in mind the popularity of the brand and the height of the peak.
Launch of the star
After the popularity of the Montblanc pen model, the next pen that was released was the Star. The Star model is till date called the Snowflake globe across. This pen is considered to be one of the most valuable pens and it is one of the most sought after pens even now.
Changing names
After the launch of the some successful models, the company experienced growth and popularity. In 1934, the company decided to change their name again to Simplo. Till 1977, they stuck with the same name, when it was sold to Dunhill Corp and they were known as Montblanc.
Expanding the product range
Soon after the success of every Montblanc pen range, the owners decided to expand their line of products which was till then limited to fine pens. The company started to produce many more luxury products such as watches and jewelries which became equally popular. The company is now owned by the Richmond group.
The brand continues to add many more pens to its collections such as the special edition pens, the limited edition pens, the etoile pens, the female line of pens and many more.