subject: The Magic Behind Best-selling Business Logo Design Ideas [print this page] Creating your own emblem or icon may be a great challenge for you. Unlike typical illustrations, designing logos need to be strategic, well-researched, well-targeted, andhighly expressive.They need not be colorful or intricately engineered, yet they need to be attractive, pleasing, and marketable to any potential consumer.
Understanding the makings of a company requires more comprehension and study. We need to consider thebusiness character and vision. It is important that when someone looks at a logo, he/she can describe, recognize and identify the company as a whole.
Speaking of which, here are examples of companies who made a big name in the market ever since until today. You can get great business logo design ideasfrom these famous logos.
Unilever
Try to look at the emblem of Unilever. Its not just a big letter U that portrays the icon. If you will look to it closely, there are 24 elements and symbols that embodyit. This includes a hand, which symbolizes care, skin, and the importance of touch; flower, which represents fragrance; heart that expresses love and health; spoon for nutrition and taste; and wave/water for cleanliness and purity.
FedEx
Everyone thinks that the FedEx symbol is simply a shortcut for Federal Express. If you are to look closely, however, you will notice that an arrow is connectingbetween the letters E and X. This arrow represents their assurance to their customers that their door to door services are direct, fast and speedy. It also signifies that the companys goal is always to move forward for better service. This emblem has been among the best logo design ideasfor decades since it was created by Lindon Leader in 1994. Up to this day, it still continues to win more worldwide awards.
Toblerone
We all probably noticed the mountain drawn beside the word Toblerone on the packaging of one of our favorite chocolate bars. But were you also able to notice that bear hidden in thehighland?
The mountain represents Bern, a city in Switzerland, which is also known as the City of Bears. Bern city is apparently where Toblerone was created and has originated.
Apple
Steve Jobs and Ronald Wayne came up with the idea of the Appleemblemas a personal tribute to Isaac Newton who discovered gravity from a piece of apple. Meanwhile, thebite on the apple is the literally meant the word byte. Bytes represent computers and programs. They have decided to put a bite on the Apple logo so it would not look like a cherry or tomato.
Egg-n-spoon
Looking at the big lowercased letter e could make you view the image literally as a simple and plain letter e. But when you try to look at it closer, the white spaces between the letter e actually embody an image of an egg placed on a spoon. This UK-based company had come up with this concept, because they want people to view them as a courier service that handles deliveries with caution and care.
I guess every company wants to be unique. Well, dont you fret as there are a wide variety of business logo design ideas that you could get inspiration from. You just have to make a research about it and try to think uniquely. Come up with a design that will not only attracts attention, but will also encourage them to take it another look.
