subject: Holy Grail Of Network Marketing [print this page] There are more than a few people looking for the holy grail of network marketing, and with good reason. After all, there are quite a few network marketing companies that fail within the first few years, no matter what type of planning goes into the business. Believe it or not, the holy grail of network marketing is really no more than following a few steps to ensure you have a solid business:
Part 1: Leadership
What type of leadership does your company have? In the opening days (or years) of the MLM company, quite a bit of work will be required, and as a matter of fact, the leadership might not get much sleep. Do you have the constitution required to weather through it and provide the help that your employees/customers will need? If so, then you might just be on your way to creating a good MLM company.
Part 2: Originality
How original is your product? What is the competition like? Where is it sold? If you have a lot of competition, you might find yourself with more work than you signed up for. This isnt necessarily a bad thing, but it is the reason for many network marketing failures. Ideally, the holy grail of network marketing would be a niche product that no one else has even touched. If you are the only person offering the product or service, your chances of success increase significantly.
Part 3: Reason to Sell
Because you are running a network marketing company, a huge part of your strategy will be getting people to sell for you. If you want this to occur, you need to offer a compensation plan. Many companies offer a compensation plan for their employees, but how will yours be different? If you have a carbon copy of someone elses plan, you will not only look like you have cloned your business, but also provide reason for your employees to jump ship and go with the more established company.
Part 4: Financial Backing
Unless you're independently wealthy, you cannot expect to create a company all on your own. You need to find someone who is willing to invest in your product, and for this to happen, you need to take heed of the advice weve provided here in this document. Finding an investor who is interested in your MLM company can be difficult, so you will need to give them a rock solid presentation and a good reason to start investing in your company. It sounds easy on paper, but in real life, you will have plenty of hoops to jump through.
Its time to start planning, and start pushing your idea. The only way you can succeed is through hard work, and a product that everyone can like or relate to. You have a lot of work ahead of you, and if you prevail, you will have a great company that not only sells products, but employs people.
