subject: Srilankan Airlines: Absolute Commitment Towards Passengers [print this page] The airline industry is quite similar to any other service industry in the world. The sector is highly customer oriented and the choices and beliefs of the customers are of prime importance here. Just like other service industries, the judgment of the customer is held in high esteem here and every care is taken to ensure that the customer always gets what he wants. Airlines around the world today are facing a lot of trouble due to various factors like rising fuel prices, a slackening economy, and an extremely high level of competition. In such a scenario a customers opinion is even more importance because only if a customer is loyal towards an airline will he consider flying with it again. And loyalty can be earned only through absolute commitment towards the customers wishes and making sure that the right steps are taken to always stay a step ahead of the competition.
SriLankan Airlines too is facing the same difficulties that airlines around the world are going through. The airline has however made sure that none of its problems ever shadow the issue of customer service and customer satisfaction. The passengers of the airline have always praised it for the high levels of personal touch that the airline maintains in every one of its operations and hence SriLankan Airlines has always stood out in the crowd of airlines in the commercial aviation sector today. In spite of already being a peoples favorite and even having won awards in recognition of its commitment towards it passengers, the airline has yet again taken steps towards improving the passengers experience whenever he flies with the airlines.
The airline has recently announced that it will organize an International Passenger Survey among its passengers to seek their opinion on a variety of important issues. The end result of the entire exercise will be that the airline will have data on every necessary piece of information regarding the demands and wants of passengers. This means that the collected data can be analyzed and then concrete steps can be taken to improve its own operations in line with the valid demands of passengers. SriLankan Airlines has also made the entire process of the survey enjoyable for passengers. The survey is not set to help SriLankan Airlines and in the long run passengers themselves but also has accommodation for a free return ticket for the winner of a raffle that will be conducted on all those who fill in the survey sheet.
The International Passenger Survey Form will be handed over to passenger by the crew and the experience of the passenger at every step of his SriLankan Airlines journey as well as his opinion on any room for improvement will be taken into consideration.
