subject: Steps To Develop Art For Print And Associated Issues With It [print this page] From waking up in the morning to go to sleep there are some jobs that to be get printed like reading newspaper, passing billboards in the work way, getting brochure in the local shop. There is someone who has to get the whole job to be printed from a designers idea. And there are also some basic principle that holds the whole job to be get printed like ads, posters, flex printing, business stationery or the cloth printing in laser, inkjet, flexographic or digital printing. There are a lot of problems between the designer idea and final product. And the two basic ways of art for print are as PDF or collected together with documents and images.
General setting and Size of the print:
You have to keep an eye on the job if it is a mono job or process job, colors of art for print, subheading style and picture style and that should be implemented in the printed document. You have to make sure the length, breadth and depth of the document before gets printed. However advertising industry gives three different types of ad as full page, double page or even a half page.
Type and Logos:
You have to check the spelling correctly according to the dictionary. There is a thing in art for print is that if logo is used print can run in more of pages. There should be a clear distance from the margin to the logo. Scaling of logos will also be in proportion and you have to check the horizontal and vertical percentages if the logo is linked.
Fonts, Images and Colors:
One of the common problems is when the art is going to print that what is the size of font. You have to check the line breaks if you have made any changes to the font.
You have to check that all the documents and images are correct or not. After that you have to check the correct color for them. Images are normally saved in PSD, TIF or EPS format now days because if anyone saves an image in JPG it loses its quality.
You have to use process color 90% of the time. It is easier way to delete all unused colors. In art for print work you have to use colors according to customers requirement. If you want to print a special make sure that the color is present in the palette before printing.
Cutter guides and Bleed:
Some cutter guides are needed to trim an art for print. Some jobs are square or rectangular and cutter guide is needed to trim of about 0.3 point stroke.
If element is going to the edge of printing it needs to be bleed off and classic amount of bleed off is 0.3 mm. if someone want to bleed off the edge of a document or picture then blurring is necessary.
Issues related to printing:
Though you have clearly followed the instructions of art for print but the regular issues are-
You have to scale down large images
Paths clipping
You have to strip down corrupted or bugged documents sometimes.
