subject: E-commerce Trends Increasing Significance Of Mobile Application [print this page] Online trading of products and services through the Internet and other computer networks is popularly known as e-commerce or electronic commerce. It is leading in the market for business growth and potential. Today, mobile application is getting large adequacy and scalability in web technology. The new trend of mobile apps has changed the business outlook and increased the customer base. People are eager to adopt modern trends and innovative apps. Most of the companies are using online platform for marketing of their goods and services. With this trend, they are inviting people on their web pages and developing long-lasting relationship with their customers.
E-commerce draws on different technologies such as electronic data interchange (EDI), electronic funds transfer, computerized data collection systems, Internet marketing, inventory management systems, online transaction and supply chain management. Business organizations are using online system for daily business dealings and transactions. Emerging trends in electronic-commerce have potential to change business environment and customer outlook through online media. Some of them are as follows:
Social Media Commerce
Social media has provided a new platform to the users. It is mainly used for marketing purpose by many business enterprises. Nowadays, the role of social media websites such as Facebook, Twitter, LinkedIn, etc. is increasing rapidly. Indeed, Facebook has become the most popular and visited site on the Web. Most of the well-known popular e-comm websites are developing innovative applications and creative web tools for Facebook. It enables customers to purchase products or services according to their requirements without moving towards main website. Social networking sites are the best alternative that spreading the importance of e-commerce online.
M-Commerce
Mobile technology has become a first choice of customers throughout the world. Several creative Smart Phone apps are available in the market for mobile users. Nowadays, all business organizations are looking for the excellent business applications to fulfill customers needs. A professional software development company is developing feature-rich mobile applications, according to the specific business requirements of their clients. M-Commerce trend has emerged as one of the most adequate trends in web world. It provides large scalability to the customers with new online market for shopping and handy transaction.
Real-time E-Commerce Solutions
E-Commerce websites are encouraging real-time development of e-commerce software solutions. It includes various important factors such as real-time product or service customization, immediate bidding, transaction and many more. Social networking sites are another most popular software development trend, where followers and trading firms are updated about their products and services every time. On the other hand, it allows users to sell their goods and services free-of-cost.
Global Accessibility for Users
Users can buy services and products from international websites or global traders. Now, it has become easy for customers to reach directly in international market through online media or electronic-commerce.
Today, all big retail houses to small traders are moving towards e-commerce for making their businesses wide-ranging by using innovative mobile application and web tools. Online marketing of goods is spreading all over the world with development of new Smart Phone apps and web solutions.
