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subject: Improvise Your Content Structure To Ensure Better Sales Prospects [print this page]


Honeymoon era for the SEO content writers has certainly come to its end with gigantic and very tricky penguin update. Gone are the days of keyword stuffed contents that were of no use. With Penguin update, quality content has become the buzzword. Google now starts scrutinizing the best practicing areas where writers can deliver better user experience using ethical SEO content writing techniques. The article is an attempt to understand concise content writing strategies that help organizations to improve their sales prospects.

The contents one see on the home page or landing page contain the massive importance. Thus it's vital to put your key messages across your audience quickly and efficiently. Make sure to include headings, bullet points and call to actions to ensure greater conversions and maximum results as well. Creating unique selling points with the keywords is also an important aspect. Dissipating focus on keywords is mandatory to capturing readers attention via headings and catchy titles. It's a good practice to include your major selling point in your H1 tags, other selling points in H2 tags and so on.

Internet marketing experts believe that conversion headings capture the attention of readers. You can get a good count of audience just by adding couple more freaky and attentive sentences in the bulleted points. Alike headings, bulleted points play significant role in SEO and conversion metrics. They help users to break up the page in different segments and develop the different essence of the text. This text has better chance to get read.

Reminding the readers about the call-to-action prospects is another important feature of a good web page. It's a good practice to offer users several benchmarks in a web page where they can pause for a moment to buy, inquire, download or sign up for certain products and services. These call-to-action points enable users to use main keywords another natural mention and reinforce it as the buzz words.

When you write web contents for web pages, keep the user experience in the mind. Divide your web pages in separate segments with different call-to-action points for every segment. It will lead towards an intelligent mechanism where all the internal components of the contents fall in the right place. Being a content writer, this is your immense responsibility to cater to the interests of the audience. Both the Penguin and panda updates are focused across the better user experience in order to ensure better sales prospects and revenue generation possibilities altogether.

by: RajSEO




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