subject: Online Degrees Some Questions You Need To Ask Yourself [print this page] Why is there all this hype about online degrees, then?
They are very profitable for the institutions offering them. Thats why so many online universities have sprung up.
Why do you see ads all over every website about the benefits of an online degree? WIFT? (Whats In it For Them?)
Every time you click on one of those ads, the advertiser pays between $2 and $10 to Google or Yahoo, or a similar advertising program. Google or Yahoo take an unknown percentage, generally thought to be a third, and pass the rest on to the website owner.
Some ads pay website owners more than others, and Online Degree ads pay particularly well, partly because there are so many providers and the field is very competitive.
Why havent you read this anywhere before?
The World Wide Web may be free, but website owners are on it to make a few bucks. Most sites have Google Adsense ads on them as part of the monetization process. One of the terms and conditions of having these ads on your site is that the site must not encourage visitors to click on the ads. You will never read this article on any site showing Google adsense ads, because its contents could be construed as encouragement to click
Why am I telling you this? WIFM (Whats In it For Me?)
The links from this article and others like it lead to my websites and help them appear higher in search engines. One of the links also leads to a new education discussion forum that I am trying to grow by encouraging new members to join and contribute.