subject: Reasons Why Magento Is The Complete Ecommerce Software? [print this page] When it comes to ecommerce, there are quite a software which have made a name for themselves by providing excellent online business portals. However, Magento is one of those ecommerce software which has seen a meteoric rise and is preferred by many all over the world. With Magento, you get a highly efficient and robust online portal which is capable of faring well in a competitive market. There are many reasons why Magento is considered to be a complete ecommerce software. Read further to find out.
Magento is an open source software which can be easily used by many small and medium size businesses. It has something to offer to everyone. Magento keeps coming with many advanced versions and businesses running on a limited budget prefer Magento versions as they are quite affordable and come incorporated with out of the box features. Whereas, the bigger business corporations prefer Magento's enterprise version as it provides the customisable look and enhanced functionality required to manage a large business effectively. The enterprise version also comes with other impressive features like reporting and analytical tools.
One of the most important reasons behind Magento's staggering success is its underlying robust architecture. When it comes to hardware, all you need is a two tiered set up in a data centre. You will need one server for application and another for the database. It is the simple and less complicated design which appeals most to the business organizations as well as the developers. Another interesting feature of Magento is its Model view controller. What this means is that Magento consists of building blocks of computer code which are called modules. The working of these modules can be easily adjusted which gives much freedom to web developers.
Let us now talk about community support. Magento is an open source software and has a large community of developers. In fact, many new modules keep coming up, thanks to a big community of developers who keep sharing their inventions to help others. With numerous user friendly modules available, one can easily develop a user friendly and highly interactive shopping cart to give a edge to a business. It is also possible to enhance the functionality of your business portal by using different modules. You can add interesting features to make your ecommerce store more appealing and user friendly.
When it comes to speed and scalability, there is no denying that Magento is a highly flexible ecommerce solution. Moreover, with proper optimization, you can make your Magento based ecommerce store even more efficient and attractive. You should remember that Magento requires regular tweaking to ensure that it does not consume too much of memory. In order to speed up the delivery of on page content across networks, it is important to ensure that high speed caching is in place.
From the above discussion it is evident that magento has features galore and offers high flexibility and a secure ecommerce portal. Its strength lies in the fact that it has a lot to offer to everyone and can be managed easily as per one's own requirements.
