subject: Via Mazzini - My Fashion Treasure Trove [print this page] Before I start this, I have to make a confession. My bathroom is fully stocked with lotions n potions,and my bedroom with all the accessories under the sun. Yesss, I have fetishes for cosmetics and accessories. I was first introduced to Via Mazzini a few months back by a friend who was donning a cute necklace which she happened to pick from there. Intrigued by her description of the store, I planned to visit the store myself at the DLF Galleria Complex.
The store's style and charm was very attractive and inviting. Bright colours irradiated from every corner of the store. The store looked clean and uncluttered; the lighting was less harsh than in a lot of other shops which makes it really pleasant to shop there. Also, the staff are friendly, helpful and professional which creates a lovely shopping experience.
The style of Via Mazzini's products is quite feminine and pretty. What grabbed my attention and kept it, was the sheer amount of products in practically any colour. The store offers numerous collection of scarves,rings, necklaces, bracelets and bangles, handbags, belts, brooches, purses, earrings, hair accessories like clips, grips etc. The products range from eye-catching bold designs to more delicate intricate pieces. The jewellery is arranged by colour which makes it easier to shop for items to go with a particular outfit. Considering the quality and uniqueness of designs, I feel most of the jewellery is reasonably priced. There is something for every pocket though.
They also have a section with accessories for kids, with lots of sweet little things which I always wish they have in bigger sizes! The children section (accessories aimed at pre teens) seems to mirror the women's products in that they are pretty and come in a range of designs.
Just recently, Via Mazzini announced the launch of their online store - vmfashion.com. They offered a huge discount for the registration. Me and my gang did not wanted to miss this opportunity and so we registered. I got an absolute bargain on the day of launch when I went shopping online. I got a lovely orange bag, a collar studded necklace, a snake ring, lovely hair accessories, and an amazing studded clutch. The best part was the bill amount reduced to Rs 3600 from Rs 6000! Great bargain! In fact, I probably would have paid Rs 6000 for it because that's a reasonable price for Via Mazzini.
I often receive compliments on my accessories collection, and most of it now comes from Via Mazzini.
Overall, I think it is a really nice store with a great range of accessories. I love to treat myself to a necklace from there every now and again. I would definitely recommend Via Mazzini. Pop down to Via Mazzini store or visit vmfashion.com if you're in need of gifts for the people you love or you just feel like treating yourself! I hope the pretty accessories helps cheer you up as much as they do me!