subject: Vietnamese Mobile Monday Hochiminh City 17 Sept 2012 [print this page] Mobile Monday is back to Saigon with a theme of "Make Money with net contents" attracted a large number of interested participants at cafe Zenta on 17/09 last.
Mobile Monday 9/2012 to focus on the subject of mobile content in the Vietnamese market, an overview of the current status of the industry and the market situation, how exploitation of digital content for effectiveness, trends and the future ...
He Phung Tien Cong - Deputy General Director of MV Corp share on the business of mobile value-added services (Mobile VAS) in Vietnam last year was 12.000 billion, of which 38% Lottery-Soccer , Game online 32% Game offline 8%, Ringback Tone 11%, the base Text SMS 8% and the remaining array is 3%. However, copyright issues digital content remains a disturbing situation, according to him, to be able to go long and go away, you need to solve this problem. In addition, many businesses today still follow the direction of "eating away at the" unfair exploitation content, collecting money for downloads and find ways of advertising, false shock headline to attract users.
Vu Hong Quang, Director for Southern VC Corp said Mobile strong as a tsunami wave, emerged not only in Vietnam but also appear in the U.S. and quickly that not hand everyone back up. Each year traffic from mobile growth 92%, in Vietnam, that number is much higher. However mining experience content on the web is not appropriate to apply to mobile and requires reshaping the entire thinking and doing. VC Corp has decided to catch waves Mobile starting May / 2012 with strategy development and team building mobile ecosystem, the application PEGA is a strategic product for this development. He Quang said that there are many ways to make money from mobile through Freemium models, indirectly through e-commerce or mobile ads. New ideas are many opportunities in this wave of mobile e-commerce, MXH, online ordering ...
Anh Hoang Vu- Co-founder of mobile digital content tai game mien phi. In the current context of traditional content has been exploited for many years and now are getting into a rut due to the limited production capacity, copyright issues, lack of understanding user habits and urban scale schools, content overlap poor. Solutions that businesses should focus on market research, study the successful models in the same market, products that can be sold in many markets, in cooperation with the distribution platform to expand and develop convenient payment mechanism for the user.
In addition, the program also has the presence and participation of representatives from the World Bank and infoDev. InfoDev representative, Tony shared a bit about the origin Mobile Monday - derived from his homeland, Finland and he was very pleased when first joining the Mobile Monday in Vietnam. He said he was very interested in what is happening in the field of technology in Vietnam and past infoDev also sponsored the contest m2Work Hackathon.
Originates from Finland and has now spread worldwide, Mobile Monday is known as a community dedicated to mobile industry through events, meetings directly with the contact in the virtual environment to build, tai hinh nen dien thoai, establish relationships between individuals, share knowledge, vision of the mobile market and tai game dao vang.
Mobile Monday community now has grown to hundreds of thousands of participants in more than 400 events in 70 countries around the world each year. Mobile Monday's goal is to build networks between individuals and organizations active in the mobile industry as well as share experiences and seek cooperation and investment opportunities through direct events or virtual contact.
