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subject: Using Kraft Paper Bags For Marketing [print this page]


The most talked about terms of recent time is environmentally friendly. Many organizations are coming forward for the protection of the environment and motivate the people to do the same. Taking a step for this cause the common people can also start it from their own day to day life. The easiest way to save our surroundings is to use the recycled products. Using the recycled paper for the use of handbags instead of polythene bags is a nice option to lend our hands in this great cause.

A Kraft paper is the product of the chemical pulp which is generated in the process of Kraft. Kraft process is the phenomena of making paper from the wooden pulp. The paper produced by the Kraft process is relatively stronger and coarse than the other variety is of papers. Usage of Kraft papers for marketing is a wise idea not only in terms of business but also in environmental friendliness. This paper is biodegradable and also cheaper than the plastic bags. These bags when disposed off will automatically get decomposed since being biodegradable unlike the plastic bags that cause a huge damage to the environment. It is an excellent idea to promote your business through Kraft paper in Los Angeles especially if you want to run an Eco friendly business. However, there are few things you have to keep noticed while using these products for your business.

We have to keep in mind the cost effectiveness of this product as how much we need to spend on each paper bag. Since the plastic bags are cheaper than these Kraft paper bags and are used widely across the globe therefore, these bags have limited scope. The plastic bags are huge part of the marketing business and a tough competitor to the paper bags as they are easily manufactured and recycled.

A point is to keep in mind while using the paper bags is that they required trees to get manufactured. One has to keep a check that from where these products are getting the raw material. The trees which are used to manufacture the Kraft paper are specifically farmed for this purpose. A check is maintained to take care of the plantation of new trees regularly to maintain the balance of the environment.

While using the paper bags one has to be careful of using the ink product for printing on them. There is only a limited number of ink product available for designing the paper bags. Since we have to maintain the biodegradability of our product, so it is a necessary step to keep a check on the number of inks used on the bags. Unlike the polythene bags these Kraft bags have a shorter life span because of the use of organic products for manufacturing. You must save these products from the damp conditions as the moisture will result in decomposition of the bags. Usually these products have a life span of about ten to fifteen days thus they will not last longer than this.

by: James Patterson




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