subject: Tips On Classified Advertising Ideas [print this page] One of the effective ways to advertise is through classifieds. Cheap and sometimes cost-free, it is able to reach either large or selected group of audience. Found in various publications and on internet, it is an example of no-frills advertising. To advertise in classifieds is a quick and easy process. Here are some classified advertising ideas.
(1) Try using catchy phrases and be specific. As space is often limited, selling on first contact often proves to be futile. Do create an ad that will prompt them to ask for more information, either via phone call, email or through other means.
(2) It is very important to place the ad in the correct category. This includes choosing the most appropriate publication or website that will bring you to your targeted audience. Attempting to address a large audience will not be as effective as presenting the classified to those who are actually looking for it.
(3) Whenever possible, give out freebies and samples for them to try. Everyone loves free gifts. To ensure your potential customers dont feel threatened by your selling tactics, try asking them to leave name and messages for you to mail them the freebie. That way, they can be sure that a salesperson is not waiting on the other end of line, wanting to sell them something.
(4) Offer a solution to their problems. More often than not, consumers have questions in their minds and they are on the lookout for solutions. If you can offer just that, make it clear in your classified.
There are many classified advertising ideas available to help you create an attractive and catchy advertisement. If you intend to place a classified, make it a point to read up more so that you can maximize that limited space and convey your message across to potential customers.
