subject: Passenger Profile Determine The Relevance Of Cheap International Flights [print this page] The prices which the airlines charge from the customers are based on the categories of seating preferred by the customers. For the people travelling on the first class, there are a different set of preferences and motives which make them buy the cheap air tickets than the people who are travelling the business or the economy class. Just how relevant is the price element of the international flights is clearly dependent on the profile of the customers who travel on these categories of seating. Let us dwell a little deeper into the expected customer profile for these seating and examine the relevance of ticket prices for each of these categories of the seating.
The topmost class of seating carries the heaviest price tag of all the seating arrangements. The objective of this class of travel is to provide the best possible comfort and luxury to the passengers. Provisions of full length bedding, exclusive and private chamber, entertainment provisions and the facility of working from the seats are some of the main features of this class of air travel. The people who prefer to travel in this class are generally the ones who are rich and affluent. For them, the primary motive is to be able to feel the same luxury, privacy and exclusivity which they otherwise have in their normal routines of work and living. The profile of the people travelling on this class is such that price of the tickets, whether these are cheap international flights or not, is not a significant factor. The demand for travel in this segment does not see much fluctuation in response to the price variations. So, irrespective of whether the prices are high or not, the people who travel in this segment are more drawn towards the services and features of the airline which makes them continue travelling on it.
The second category of seating is the business class. In this class, the main objective is to provide the comfortable working space to the people who travel on the airline. This is a mid-segment where, generally, the top corporate and business persons travel. The ticket price variations of a mild nature and for short period of time do not matter much but there is a definite change in occupancy levels when the prices change too much. There is also a direct relation of travelling in this class with the financial condition of the corporate.
The economy class is the one which responds to price variations in the cheap air tickets considerably and quickly. Even slight variations of the prices could mean that the customers will begin to flock the other airlines which are offering cheaper tickets.
