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Using Teem-work To Extend Your Reach On The Real Estate/business Value Continuum.
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ABSTRACT
ABSTRACT
This article revisits proposed methodologies for allocating the
value of the going concern to real estate, tangible personal property,
and business enterprise value (BEV). The favored methodology is rooted
in a business appraisal method known as the excess earnings method
(EEM). The current article proposes a simplified EEM model, the total
excess earnings model (TEEM), which generally requires just twelve data
inputs. The proposed model acts as a test of whether BEV is present
within the going concern, and the EEM is shown to follow the same
concepts as residual valuation methods. Also discussed are the Small
Business Administration requirements on allocations and USPAP FAQ 164,
which states that an allocation is synonymous with an appraisal and
bound by applicable USPAP appraisal standards.
**********
The award-winning film The Social Network gives a close-up view of
the birth of the business that now hosts some 700 million Internet users
across the globe. In 2003, Facebook's assets consisted of Mark
Zuckerberg's laptop computer, his passion and creativity, and
little else. The tangible assets were worth perhaps $1,000, with the
value of the intangible assets unknown. On January 21, 2011, Facebook
announced that two private stock offerings raised a combined $1.5
billion. The valuation of 100% of Facebook equity was approximately $50
billion, based on the price paid for the limited offerings. (1) How was
Facebook valued? Underwriter Goldman Sachs's business valuation has
not been made public, but it is likely that its methodology was based on
the income capitalization approach.
The Real Estate/Business Value Continuum
The Appraisal of Real Estate, thirteenth edition, appears to be
referring to more than real property when it states, "All income
capitalization methods, techniques, and procedures attempt to consider
anticipated future benefits and estimate their present value" (2)
Of course, all income capitalization analyses are similar, and all lie
on a line that could be called the tangible/intangible asset continuum,
or the real estate/business value continuum. At one end of the continuum
is land, such as a pad leased to build a new branch bank. The only asset
is the land, and land is generally considered to be as permanent an
asset as there is. At the other end of the continuum are businesses with
few tangible assets. The economic life of intangible assets can vary
widely. All assets that can be valued via the income capitalization
approach fall somewhere in between leased dirt and Facebook. Table 1
represents the real estate/business value continuum, which shows that
the degree of permanence defines the spectrum.
Many real property appraisers have difficulty performing
going-concern valuations of properties where non-real estate assets are
significant. Most types of income properties include at least a small
amount of furniture, fixtures, and equipment (FF&E). The most
commonly appraised income-property type--apartments--generally include
stoves and refrigerators. Property types with more significant amounts
of FF&E include hotels; golf courses and other recreational
properties; assisted-living facilities and nursing homes; convenience
stores; car washes; concrete plants; power plants; pipelines; and real
estate--intensive manufacturing businesses.
Some of these property types also contain a value that exceeds the
cost of the real property plus the equipment (and perhaps inventory).
This frothiest (or least certain) part of the value is referred to by
several names: intangible assets, goodwill, or business enterprise value
(BEV). Valuing the BEV is one of the hardest assignments for any
business appraiser or real estate appraiser. Many of the property types
mentioned (such as hotels and nursing homes) can have BEV present, at
least to a small degree. Additional property types that often have a
high presence of BEV include funeral homes, veterinary practices,
restaurants, and other specially designed properties operated by
owner-users.
There is a point on the real estate/business value continuum where
many real estate appraisers will draw a line and determine that the
property type should not be valued as a going concern by real estate
appraisers. For example, in appraising restaurants, many real estate
appraisers' sole income capitalization method consists of
capitalizing the net operating income remaining from the real estate
rent. Real estate appraisers are not reluctant to appraise a hotel going
concern in part by analyzing the restaurant revenues within a full
service hotel, but for some reason, many cannot or will not make the
leap to appraise a stand-alone restaurant as a going concern.
Conversely, business appraisers will exclude real estate allocations
from their valuations in order to avoid conflicts with the Financial
Institutions Reform, Recovery and Enforcement Act of 1989 (FIRREA).
Where should appraisers draw the line? Or, is it an overly simplistic
position to draw a line when going concerns involve shades of gray, with
little that is black or white?
The goal of this article is to make appraisers cognizant of the
income capitalization approach continuum and to provide a tool to help
real estate appraisers extend their reach along this line. The
recommended tool to help allocate assets within a going concern--the
total excess earnings model (TEEM)--is introduced and explained in this
article.
Value Allocation Requirements
Allocating values to the different assets present is not a
requirement of the Uniform Standards of Professional Appraisal Practice
(USPAP), though many real property appraisers believe that it is (and
some would argue that it should be). In the 2010-2011 "USPAP
Frequently Asked Questions," a new and important statement is FAQ
No. 164, which explains USPAP requirements regarding allocation of value
opinions. (3)
Question 4 in FAQ No. 164 addresses whether appraisers must value
assets separately:
Question: (4.) There are also occasions when the client does not
specifically request separate valuations of non-real property assets,
even though they may be present. Is the appraiser still required to
value those assets separately?
Response: No. This is a scope of work decision to be made by the
appraiser; Standards Rule 1-4(g) does not require separate appraisals of
these different types of assets. SR 1-4 (g) states: "When personal
property, trade fixtures, or intangible items are included in the
appraisal, the appraiser must analyze the effect on value of such
non-real property items."
The responses in FAQ 164 also make clear that an allocation of
value is synonymous with performing an appraisal. The Question 2
response in FAQ 164 states, "Once it is understood that performing
this separation of value is synonymous with performing this appraisal,
compliance with the applicable Standards Rules is required, as is
appropriate competency." (4) This statement places a burden on
appraisers to make accurate allocations, as all of the applicable
standards of an appraisal apply to allocations. Allocations are
therefore objective opinions of value that are developed based on
appraisal standards and must be communicated in a manner that is not
misleading.
While USPAP does not require the breakout of asset components, the
appraiser is required to analyze the effect on value of the non-real
property items. (5) USPAP does not explain how an appraiser can analyze
the effect of non-real property on value in a meaningful way, without
quantifying the allocations. Appraisers not wishing to make allocations
may be able to find a narrow path to compliance with USPAP, but they are
providing a less useful appraisal.
In many situations, allocations are required in order to meet the
needs of the client. It is necessary for bank loan appraisals to contain
asset allocations for banks to comply with both internal loan policies
and mandated regulations (particularly FIRREA) regarding loan-to-value
ratios on real estate. A significant subset of commercial loans is
guaranteed by the US Small Business Administration (SBA). The SBA has
changed its policies numerous times regarding the identification of
assets by appraisers, and most recently the SBA is requiring detailed
asset allocations for going-concern appraisals. The SBA requires
appraisers to allocate values to land, building, equipment, and
intangible assets for special-purpose properties. (6) It has also
increased its deal sizes in recent years, making this a more significant
appraisal practice area.
Where a business valuation is required by the SBA, its requirements
give real property appraisers the authority to include the required
business valuation within a real estate appraisal when the SBA loan is
being used to purchase a special-purpose property. SBA policy states
that the appraiser must be experienced in the particular industry. (7)
These SBA requirements oblige real estate appraisers to become more
competent in going-concern analysis, but this need exists for all bank
financing of special-purpose properties. Before describing a methodology
(EEM) that can be helpful to real estate appraisers, a summary of this
controversial topic's history is reviewed.
Asset Allocations--Where Have We Been, Where Are We Today?
Probably the first effort at formulating a methodology for the
identification and valuation of intangible assets was the Treasury
Method, named for its origin with the US Treasury Department. This
method is today known as the excess earnings method. According to
Valuing a Business, (8) the excess earnings method dates to a 1920 US
Treasury publication, predating most business valuation theory. The
method was first used to estimate the impact of prohibition on
intangible values of breweries and distilleries. The excess earnings
method (EEM) recognizes that each type of asset can be valued by
capitalizing the earnings applicable to that asset. A central theme of
the method is that intangible assets are present when there are excess
earnings, with these excess earnings representing a frothier (or less
certain) level of earnings. Excess earnings represent a return that is
in excess of the return on the tangible assets present.
It is apparent that the EEM involves a methodology very similar to
the land residual method. Real estate appraisers have been allocating
the income from an improved property into a return on land and a return
on the building for many years.
In 1988, Miller, Jones, and Roulac (9) used the land residual
method as evidence that for retail properties essentially all residual
income not applicable to the building improvements should be applied to
the land. Their article's title makes clear their position on BEV:
"In Defense of the Land Residual Theory and the Absence of a
Business Value Component for Retail Property." (10) Their article
references K. Wicksell as contributing to the development of the land
residual method at least as far back as 1955. (11)
Stephen Rushmore demonstrated the allocation of net operating
income between real estate, personal property, and business in his April
1984 article on hotel appraisal. Interestingly, he used capitalization
rates of 12.6% each for the real property and business, with a 12.5%
capitalization rate for personal property (essentially using the same
capitalization rate for all asset classes). (12)
The first presentation of the EEM in a real estate journal is
believed to be an article by T. Alvin Mobley, III, in his October 1997
article, "Defining and Allocating Going-Concern Value
Components." (13) Mobley introduces the excess earnings method,
noting its history as a business valuation methodology. He presents a
strong case for the use of this methodology for allocating the component
assets of a going concern.
Long before Mobley's article, the US Department of Housing and
Urban Development (HUD) wrestled with the concept of asset allocations.
Policy leadership with HUD was convinced that nursing homes consisted of
real estate, FF&E (defined as "major moveable equipment"),
and BEV (named "proprietary earnings" by HUD). It is unclear
when HUD began its policy of allocating a portion of the net operating
income and of the going-concern value to proprietary earnings, but James
K. Tellatin, an authority on the appraisal of senior facilities, stated
in an interview with the author that this policy dated to the 1970s if
not earlier: Also, HUD required as a jurisdictional exception that
appraisers allocate 15% to 25% of the going-concern's net operating
income to the proprietary earnings of a nursing home. This method
reduced appraised values since the net operating income of the going
concern was being separated into two income streams, with the
proprietary earnings capitalized at a higher rate. For many years, HUD
would only insure real estate secured debt, and this methodology was
instituted to counterbalance inflated appraisals.
A 2005 article by Tellatin, Short, and Hansen, "Proprietary
Earnings of Assisted Living and Nursing Facilities under HUD Valuation
Guidelines," (14) shows how to properly allocate values between
tangible and intangible assets in senior facilities, as well as common
errors in appraisal methodology. The methods shown are relatively
similar to the EEM. HUD has changed its policy within the last couple of
years, however, and now HUD will support loans that are based on the
value of both the tangible and intangible value components. (HUD has
moved away from asset allocations).
While USPAP and now HUD do not require asset allocations, it is
logical that if appraisers are to provide the best possible services for
their clients, such allocations should be provided, even if there is
permission in some cases to omit this analysis.
Over the years, articles published by The Appraisal Journal and
other publications have examined appraisal of special-purpose
properties, and some of these articles also have addressed how to
estimate BEV. The analyses in most of these articles are specific to one
property type. Authors of articles on the topic of allocations have
expressed hope for a single methodology for allocating values to the
appropriate assets. Only a few of the articles in the first edition of
the Appraisal Institute's A Business Enterprise Value Anthology
(15) mention Mobley's 1997 article. Perhaps some the authors were
not aware of this important article.
Stephen Clark and John Knight took their turn at proposing a
universal method for estimating BEV in their 2002 article,
"Business Enterprise Value in Special Purpose Properties."
(16) That article contains a discounted cash flow methodology that
involves estimating the present value of the operating cost (or losses)
until reaching stabilized occupancy and the net operating income for a
new facility. The present value of the sum of the losses incurred until
achieving stabilization is considered an estimate of BEV. While this
methodology may be accurate in some cases, there are pitfalls. A
cost-based approach is probably the best method for estimating the real
property component of a going concern, but a cost-based (or loss-based)
approach may not be appropriate for valuing its intangible assets.
Another issue with this method is that estimating theoretical absorption
rates and incurred operating losses involves very complex analyses.
Clark and Knight recognize the concept of a real estate/business
value continuum, similar to what is proposed in this article. They
state,
There is a continuous scale that reflects varying degrees
of business enterprise value in going concerns that
depend on stabilized occupancy. (17)
More recently, Robert Owens attempted to bring the appraisal
profession up to date with his 2006 article, "Contemplating the
Future of Business Enterprise Valuation." (18) The article contains
a generalized critique of the methods that have been promulgated. While
there is certainly room to criticize the EEM, this article fails to
reference the EEM or Mobley's article, though EEM may be included
in Owens' generalized critique of methodologies.
How Prevalent Is BEV?
The theory that BEV is present in some properties is almost
universally accepted today, though the issues of The Appraisal Journal
from the 1990s indicate that this was then a controversial topic. (19)
The debate over the existence of BEV has quieted since the 1990s, when
knowledgeable appraisers gave strong reasons for why the value in a
shopping center resided exclusively in land and buildings. Evidence of
the strength in their arguments can be found when reviewing assessed
values of such high uses of real estate.
One of the reasons there has been such strenuous disagreement
between BEV proponents and naysayers is probably because each group is
partly right. By its nature, BEV is present to more than a nominal
degree only in the more profitable special-purpose properties. It is
likely that some naysayers feel that if they give an inch on recognizing
BEV, then attorneys and appraisers will find BEV present in virtually
all special-purpose properties, particularly when the issue is property
taxation.
When real estate prices get frothy, there is greater likelihood of
the presence of BEV. This concept is illustrated by the variability of
the stock market. When stock prices crashed in late 2008 and early 2009,
many stocks were trading below book value, or said another way, below
cost. Such stocks included no intangible value. The stock market has
recovered to near premeltdown levels, and today few stocks are trading
below book value. Intangible assets (not on the balance sheet) are
present in the value of such stocks trading above book value.
Special-purpose real estate has recovered from the crisis too, but it is
also evident that in many markets, special-purpose properties are often
selling near cost. This would indicate that, in many cases, BEV is not
present.
Those arguing against the existence of BEV would have difficulty
explaining the value of a long-established funeral home. A funeral home
is physically similar to an office building, except that it has fewer
walls, and it has some modest particular requirements. The argument can
be made that development of a shopping center costing tens of millions
has unusually high (synergistic) real estate value, but what special
value is there in the real estate of a funeral home? There is very
little that is special about such real estate, and yet prices paid for
such going concerns can dwarf the value of the real estate plus the
other (net) tangible assets present. (20)
Business enterprise value is only present when there are excess
earnings. With the cost of developing real estate today, and considering
consumers' careful spending habits, a property (such as a hotel)
needs spectacular profitability in order to have a large BEV component.
One of the challenges to appraising properties such as res
by: Howard x Elliott
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