subject: The Top Reasons To Choose Fabric Graphics [print this page] The increase in the use of fabric graphics in the exhibition industry over the last few years has been down to a few key reasons. If you're looking to use fabric graphics for your exhibition stand then here are the top reasons for choosing fabric graphics.
Cost
The cost of fabric graphics compared with the other materials used in displays on exhibition stands is dramatically lower. Not only is the cost of the purchase cheaper, but it's the hidden costs that you'll really save on like the costs of transportation and storage.
Form follows function
A great exhibition stand design will attract visitors' attention using colour, motion and light and also take into consideration the different tasks that need to take place in the exhibitor's stand.
Stands created from stretched fabric over aluminium or plastic frames not only offer exhibitors an economical option to attracting the attendees' with creating eye-catching designs but are also fast and easy to assemble and are surprisingly strong.
Variety
For exhibitors, one of the most difficult parts is making the transition from the old hard exhibit construction to fabric exhibit construction. But when you see the variety of options on offer then that transition becomes a little easier.
Some of the more popular uses are:
Banner Stands - either table banner stands or large wall banner stands. Banner stands are probably the most common type of fabric use in the exhibition industry. And with a few simple colour, logo and light changes, two identical stand structures can be completely transformed to look nothing like each other.
Popup Exhibits - these are 3D frames with stretched over fabric. This is where the designers can really be let loose. And the options are limitless, it's just the imagination that can hold you back.
Table Covers - acting a little like a table cloth this simple way of covering a table (and surrounding the table to the floor) is a great use of advertising space and can be used to display your company logo or brand.
These are just some of the top reasons for using fabric graphics in the event industry. If you are interested in this or are using the old standard type of hard exhibit stand and still after reading this you are finding it hard to decide whether to change. Speak to a few of the reputable exhibition stand design companies and let them put your mind at ease.
