subject: Using Backlinks To Better Optimize Your Website [print this page] When it comes to building online success most web-masters think search engine optimization. But good luck trying to make the first page of Google or other major search engines with all the websites competing with each other. Perfecting SEO is a long hard road that you may never get to. You must constantly change strategies to try and keep up. Maybe quality content centered around the right combination of keywords may do the trick.
Consider this when building your website, how does the major search engines operate. A program used by the search engines is a term called "spider". These "spiders" search for websites and find new content and links. Thus the importance of having links, this gives the "spiders" a reason to crawl to your website.
Submitting your website to the major directories can create these links. The popular Yahoo directory can really boost your ranking. Yahoo actually charges a fee but you may not even get placement. When deciding on a directory for submission be very careful to read about the kinds of websites they will NOT except. Find a directory that charges smaller fees and some will let you post your url for free or exchange for a reciprocal link. You may damage your ranking with the engines by submitting to a link farm. You will want to submit to an actually directory.
If you want quality one-way backlinks post articles or blogs that are compatible with the subject of your website. Also integrate a link to your website within it's content. You don't want to break the rules of the article or blog site. If considered commercial you may not be able to post links to anything and you may only be able to post one link per article or blog.
Look for forum websites if you want to post your website URL in your signature. Join a forum that is related to your topic. A tremendous way to get free backlinks to your website is try responding to a few posts. Be sure your link reaches people interested in the subject of your website and you will start to make a difference.