subject: Mobile Application Management [print this page] Enterprise Mobility Management is the blend of Mobile Application Management and Mobile Device Management. There is very subtle difference between the Mobile Application Management and Mobile Device Management. In mobile device management system all the mobile devices are managed properly but in mobile application management system you can procure, deploy, configure and remove the applications. Nowadays new applications are brought up each and every day. In almost all the Smartphones and Smart Devices new mobile applications are introduced. This is the software that helps in simplifying the in house developed applications. Proper management of application is done on all the devices that are company owned or Bring Your Own Smartphones. There are many organizations available that offer Mobile Application Management system. Some organization even does development as well as deployment of all the mobile applications. It has become the important aspect of each and every organization. It benefits users, developers & IT team. It helps to deploy the mobile applications in the whole organization strategically. In this MAM security of application is made but there is no focus towards the security of the mobile devices. The organizations can put restrictions on the usage of applications within the enterprise. It also monitors the application being used. Mobile Device Management is concerned with devices while Mobile Application Management is concerned with applications. Most of the organizations are now moving their focus from mobile device management to mobile application management. Both MDM and MAM give the holistic view of mobile devices in the organization. There are certain features of MAM platform which are as follows:
Flexible platform: If you choose the good MAM platform it will help you to pick the features that are customized according to the needs of organization. There is mixture of devices available in the organization so the company should choose the mobile security for the various devices.
Personalized application: If the organization uses the personalized application, the company can be able to promote its business. They can use company logo or the tagline on the application. It helps to build the reputation of the business everywhere.
Centralized console: Centralized console is used that helps to minimize the cost. It increases the efficiency of the application by giving one solution for all.
Lock and wipe: This also helps to remotelyinstall, remove and update Apps. Proper support is given to the device. If the employee leaves the organization all the important information is wiped from the device.
