subject: How To Choose A Domain Name For Your Web Site [print this page] Once you have decided to launch a web site on the Internet, one of the most important tasks for you is to choose a domain name. Today there are so many web sites on the Internet that the only way for site to stand out is to have a unique and original name. Hence, it is essential for you to come up with a good name. This name must be relevant to your business, but it also must be simple, short, and easy-to-remember. Many web site owners prefer to use specific keywords when naming their sites. You can also use the name of your company or any other relevant words. The main principle here is to choose the name your customers will be able to understand and remember.
When a domain name includes hyphens and numbers, it can be very difficult for your customers to remember this name. Even if the meaning of the name is crystal clear, your customers can misspell it. As for example, if you have decided to call your web site ideas4u, your customers may write it as ideasforyou, ideas4you or ideasforu. Hyphened names or names with numbers are very misleading, and you may want to avoid them by any means. The shorter and simpler the name of your web site is, the easier it will be for your customers to remember it. At the same time, the name of your web site must be original and unique.
If you have already chosen a name for your web site and want to check if it is still available for registration or not, you can always go to domain registration sites. Such sites give you a possibility to register a name, but they also make it possible for you to check the name for availability. All you need to do to check the name is to type into the search box, and the registrar will tell you if the name is still available for registration or not. If the name is unavailable, you will have to choose another name for your web site. Note that the registrar can offer you some possible options, but it is always better to come up with your own ideas.
Today you have a possibility to buy out domain names. It means that if the name is already unavailable, you can try to repurchase it from the owner. Often enough, people register names for their web sites, but never use them. This practice is known as parking, and it is a great possibility for business owners to purchase the desirable names for their web sites. Keep in mind though that the cost of the already registered name can be somewhat more expensive than the cost of a newly registered web site. This is why it is recommended to choose an original and new name for your web site. Besides, it is always better to register your web site with a trustworthy registrar than to repurchase a name for your web site from unreliable dealers.