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subject: How To Use Microsoft Dynamics Crm To Give Businesses A Competitive Edge? [print this page]


In order to gain a strategic edge, companies frequently turn to their IT departments for line-of-business (LOB) application that can give them an edge over the competitors. Business applications can be of any kind where at one hand it can be a business process application that allows rapid delivery of products or CRM software that helps companies to offer superior customer service. Ultimately, business applications are often an important part of providing competitive advantage to any company.

Why is business application framework important?

In the past, creating LOB applications depended on a combination of custom-developed solutions and packaged software with additional integrations. But this type of approach does complicate different aspects such as project scope, functionality, time, cost and complexity. The challenges outnumbered the advantages and therefore organizations are now turning towards business application framework that is designed to offer rapid development and deployment of a variety of customized applications.

The Microsoft Dynamics CRM application framework is specifically built to help organizations meet their LOB requirements in a cost effective and a more competent manner.

How Microsoft Dynamics CRM provides value to businesses?

xRM application development framework allows both smooth and rapid development of CRM software through the use of powerful tools that lend support to an array of different applications and architectural styles.

Reduces Risk:xRM as a Microsoft Dynamics CRM framework streamlines application delivery to reduce risks and thereby ensuring organizations achieve more positive value.

It offers a framework that allows creation of LOB applications through using visual tools thereby helping in minimizing time and expense.

Since xRM allows organizations to develop applications in-house, it therefore helps to maintain greater control over intellectual property

Through the flexible architecture, Microsoft Dynamics CRM also helps organizations to react and adapt to the changing dynamics of business environment

Minimizing Developing Time: Developing customized applications can be a complex process and therefore what is needed is to reduce the time it takes to develop LOB applications thereby ensuring lower cost and providing complete business value.

xRM application part of Microsoft Dynamics CRM framework features pre-built capabilities, which means companies can develop security and data management applications quickly

Since time and complexity of the projects is minimized, xRM ensures that resources are applied to new projects in a more efficient manner

Shorter development cycle also means that the replacement of legacy applications can be accelerated.

Reducing Cost of Ownership: The value of any business application is measured through the evaluation of the cost of LOB applications. xRM helps in minimizing total cost of ownership by offering applications that can be developed, managed and even upgraded through the use of shared resources.

Since xRM as a CRM software is based on standard infrastructure, a common set of IT resources can be used to handle xRM applications

Since xRM features multi-tenant architecture, it means that it allows applications to share hardware resources easily

xRM also helps in minimizing operational and IT costs by providing far more efficient and centralized management of different LOB applications

xRM as part of Microsoft Dynamics CRM framework does provide faster delivery of innumerable LOB applications with the use of shared resources and common hardware thereby helping organizations to gain maximum value out of their IT investments.

by: Mayur Aegis




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