subject: Web Videos & Video Production: Help Communicate Better [print this page] Video Production is being followed around the world for adopting innovative ways of communicating with the clients. The company literature and annual statement is being replaced by the web promotion video. It is a more interactive and effective way of communicating with the clients and gives them a better understanding of your business.
A web video is produced with the purpose of showcasing the products and services of your company. It can also be used for a variety of other purposes like training and development, conferences etc. Every web video is thus meant for a specific purpose. A sales training video for instance can be used to sensitize your employees with real life sales situation. A manufacturing video showcases the production facilities of a company and gives an understanding about the various processes involved.
Video production is videography, the process of capturing moving images on electronic media even streaming media. The term includes methods of production and post-production. It is the equivalent of filmmaking, but with images recorded electronically instead of film stock.
It is the art and service of creating content, video editing and delivering a finished video product as is the case of distributing television programs for broadcast syndication. This can include production of television commercials, corporate videos, event videos, wedding videos and special-interest home videos. A video production can range in size from a family making home movies with a camcorder, a one solo camera operator with a professional video camera in asingle-camera setup etc.
Styles of shooting include on a tripod for a locked-down shot; hand-held to attain a more jittery camera angle or looser shot, incorporating Dutch angle, Whip pan and whip zoom; on a jib that smoothly soars to varying heights; and with a steady camfor smooth movement as the camera operator incorporatescinematic techniques moving through rooms.
Earlier WebVideos were thought of as a luxury rather than the essential 'must have' they are becoming today. Our initial focus was on video designed specifically for the web with the objective of turning a viewing into a contact. These days we make a wide range of videos types.Since then we have branched out into designing, building and operating websites, and then, inevitably, into online marketing.
Why Pick WebVideos ?
End-to-end business effective solutions
Ideas that work for your company in your sector
Cost-Effective - avoid West-End agency overheads
A promotional video has emerged as one of the most popular tools to take information of your products or services direct to your customer. A sales video can be used to give a completely new definition to the website of your company, making it more attractive as well as interactive. A web video is also used for advertising in places with huge footfalls like retail outlets.A promotional video proves a better option than the billboards or hoardings as it draws the customer towards itself, thanks to its attractive design and the clever use of animation and graphics.
The sales presentation is the starting point of a deal and an effective presentation can make an impact on your client or customer. The sales video provides the client with important information about the company and also keeps them interested. A sales video may thus help you eventually clinch deals.
A video can transform your sales figures but producing it is a technical task and requires professional approach. As an organization you should be very clear about what you want your promotional video to do and should communicate this to your producer.
Once your needs are clearly understood, the producer will ensure that the video is designed in a very creative manner so as to bring out the essence of the message in the best possible manner. With the suitable use of technology your corporate video will be ready to impress everybody.
